Have you ever fancied sailing around the world or buying a holiday home in the Caribbean? Well, before you get too excited, it may help to find out if you have what it takes to become a billionaire.   

    We've all heard stories of school drop-outs who have made their fortune. Do they tend to be university graduates or self-made successful people? Are they married or single?

    Thanks to a recent analysis of people in Forbes（福布斯）Top 100 Billionaires List, we can now find out what they have in common. We know what percentage wear glasses and even how many are bald!

    If you are deciding whether or not to go to university, it may help you to know that 76% of the richest people in the world have a degree. According to this study, of those 76%, 47% have a bachelor's degree, 23% have a master's and 6% have a doctorate. Don't lose hope if you aren't very academic, though. It's worth noting that many of those on the list did not pass all their exams with flying colors. Microsoft founder Bill Gates dropped out of Harvard University after two years of study. And Chinese business magnate Jack Ma, failed his university entrance exams three times before going on to complete his degree and make his millions.

    Another interesting trend is that the world's richest people are much more likely to be married - only 12% of billionaires are unmarried. Finally, the percentage of billionaires who are bald is quite high – so don't worry if you're losing your hair.

    In China, many people are leaving the countryside to find jobs in the cities, because the countryside is much poorer than the city, and often there isn't much work there. Services such as hospital and transport are usually much better in the city than in the countryside. They hope that their lives will improve when they move to the city.

    But in the big cities of Europe like London or Pads, people are moving out of the city. These rich families want to live a quieter life. They are tired of the noise and the dirt of the city, and they are tired of the crowded streets, crowded trains and buses. They don't want to live in the cities any more. They want a house with a garden in the countryside, and breathe the fresh air there.

    So they move out of the cities. Some don't go very far, just a little way out of the city, to the towns near the cities, other people move to the real countryside with sheep, cows and green fields. There, they start new lives and try to make new friends.

    Not all those who move from the city to the countryside are happy. After two or three years, many people who have done this feel that it was a big mistake. They don't make so much money and there isn't much work to do. People in the countryside are very different and aren't always very friendly.

    As a result, quite a lot of people who have moved to the countryside move back to the city. "

    It's wonderful to see crowds in the streets and cinema lights," they say.

    "Tomorrow is another day" — this line has impressed various people at various times. It's now 70 years after it appeared in the film, but it still seems to hold its power especially during an economic downturn.

    The phrase comes from a film adaptation of Margaret Mitchell's successful 1936 novel Gone With the Wind. It's set in the American South and tells the story of a strong heroine, Scarlett O' Hara, who struggles to find love during the Civil War and, afterwards, of her strength in surviving the war and its hardships.

    Love story

    In a moment of despair, Scarlett finally realizes that her love belongs to Rhett Butler. For many audiences, it is the theme of love and struggle that has kept the movie alive. While the burning of Atlanta might seem irrelevant (不相关的) to today's viewers, the timeless theme of love keeps its ability to touch people.

    With a promise to her lover still in her mind, Scarlett chooses to stay in the midst of war and take care of Melanie. But her heart is broken when Rhett just walks away, leaving the woman that he once loved with cruel words, "Frankly, dear, I don't give a damn." (毫不在乎)

    Great epic (史诗)

    The film shows the love-hate relationship of these characters, but also American history, the fall of the Confederacy and the following period of Reconstruction in the South. The background made this film a true classic in the epic genre.

    When the film opened after World War II, French viewers loved it, and it reminded them of their fight against the Nazis. In 1940 Shanghai, during the War of Resistance Against Japanese Aggression (侵略), people stood in line for hours to watch this film, and saw the same suffering they were having as well as the hope and possibility of building a new homeland from the ruins. Each nationality could identify with the story and see it as a victory. In fact, Gone With the Wind never lost its charm and ability to inspire and amaze.

    Biggest of all time

    The film had five directors, 15-plus screenwriters, and an unexpected $3.9 million budget. The film brought in $200 million, which makes it the biggest selling film of all times in North America. It also won 10 Academy awards in 1940.

    When most people think of the word, “brand”, they think of the Nike Swoosh, Ford “blue oval,” McDonalds Golden Arches, or the “State Farm is There” jingle. They know what they will get with a well branded product or service as promised. Think of Volvo, for instance, and your first thoughts are probably something like “well built, comfortable, Swedish” and, most of all, “safety”.

    So a brand is a lot more than a logo, icon, or slogan. Catchy as it may sound, it isn't the “brand” in the true sense—and it certainly isn't what makes the brand valuable. A company's brand is a promise. It's a description of the company's character. To some extent, it's a mission; it's how the company creates and delivers value. Also, it's the feeling the company conveys to its stakeholders. Successful brands meet various challenges and consistently deliver on their promises, which is how they create brand value. To illustrate it, here are some brand promises from three highly successful, world-wide brands: The NFL: “To be the premier sports and entertainment brand that brings people together, connecting them socially and emotionally like no other.” Coca-Cola: “To inspire moments of optimism and uplift.” Virgin Atlantic: “To be genuine, fun, contemporary, and different in everything we do at a reasonable price.”

    Interesting. In none of the above cases does the brand promise describe what these companies do or provide. The NFL's brand promise says nothing about football. Coca-Cola doesn't talk about providing the best soft drinks in the world. And Virgin Atlantic's promise goes a lot farther than seating passengers in its aircrafts.

    Of course, a promise is nowhere near enough. The promise along with look, personality, time, money, and hard work combined can eventually help to build and maintain great brands and acquire a special patina(光泽) of what I call “me” appeal, showing my personal appetite. Apple has that patina. All of this can lead to sub-brands, like iPhone and iPad which acquire the glory of the parent brand.

    Sometimes a brand is memorable because of little things. TD Bank has a special place in their branches for you to deposit all those coins you collect in jars. It is called the Penny Arcade that turns depositing your coins into a fun game in which you can even win prizes. Years ago, Dime Savings Bank in New York had a small dime(十分硬币) carrier. It was given to kids and then they'd fill up its 50 slots (投币口) with a dime in each one and bring it to exchange for a $5 bill.

    In the ongoing battle between Tiger Moms, French Mamas, and everyone else who wants to know what is the best way to raise their kids, a new study adds evidence that the extreme Tiger-style may do more harm than good. Authoritarian parents are more likely to end up with disrespectful children with violent behaviors, the study found, compared to parents who listen to their kids with the goal of gaining trust.

    It was the first study to look at how parenting styles affect the way teens view their parents and, in turn, how they behave. The study considered three general styles of parenting. Authoritative parents are demanding and controlling while also being warm and sensitive to their children's needs. Authoritarian parents, on the contrary, are demanding and controlling without the appearance of caring, attachment and receptiveness. They take a "my way or the highway" approach to their kids. Permissive parents, the third group, have warm and receptive qualities, but they set few boundaries and carry out few rules.

    Using data on early 600 kids from an ongoing study of middle school and high school students in New Hampshire, researchers from the University of New Hampshire were able to find "my way or the highway" parenting with more violent behaviors like robbery, drug-taking, and attacking someone else with the intention of hurting or killing. Firm but loving parenting, on the other hand, led to fewer lawbreakers. Permissive parenting, surprisingly, didn't seem to make much of a difference either.

    To explain the link between parenting style and behavior in kids, the researchers suggested that what matters most is how reasonable kids think their parents' power is. This sense comes when kids trust that their parents are making the best decisions for them and believe that they need to do what their parents say even if they don't always like how their parents are treating them. When kids respect the power of their parents, the researchers reported in the journal of Adolescence, their behavior is better. Previous research has also linked firm but caring parenting with kids who have more self-control and independence.

    "When children consider their parents to be the reliable figure, they trust the parents and feel that they have a duty to do what their parents tell them to do," said lead researcher Pick Trinkner. "This is very important as the parent doesn't have to rely on a system of rewards and punishments to control behavior and the child is more likely to follow the rules when the parent is not physically present."

    You have just won ten million yuan in a lottery (彩票) - how would you spend it? Before you know it, ten minutes had gone on daydreaming. There is a time and a place for daydreaming, but we don't have much control over that. Isn't it worrying that an estimated 30 to 50 percent of our waking time is spent daydreaming? What if your dentist is having that lottery daydream while removing your rotten tooth?

    Some studies suggest daydreaming makes us unhappy because we are not focusing on what is around us but are instead thinking about the past or future. However, a recent study published in the journal Neuropsychologica finds that mind-wandering can be of benefit to us. The researchers measured the brain patterns of more than 100 people using an MRI (核磁共振成像) scanner. This data was compared with tests on creative ability and a questionnaire on how much their minds usually wandered. Those whose minds wandered the most scored higher in creative ability tests and had more efficient brain systems measured in the MRI machine.

    Being efficient at mind-wandering means you can zone out and then naturally switch back in without missing any important point or step. Christine Godwin, the lead author of the latest study from the Georgia Institute of Technology, says that if you are focusing on difficult tasks, your performance will drop if your mind wanders. “But when tasks are easy, people who have high cognitive ability can let their minds wander because it does not affect their performance. You may be thinking about upcoming goals or problem-solving. These are some of the positive sides to mind-wandering."

    Mind-wandering can vary between being more practical or more emotional. What mind-wandering seems to be best at, researchers say, is coming up with new solutions to old problems. So, it's not always a waste of time!