The following is a father's advice to his son or daughter, who has just graduated from high school：

    First of all, congratulations on your graduation!Graduation from high school means that a new stage of life is ahead of you．At the beginning of this new stage, I have some advice for you．

    Clean your own room and do your own laundry(洗衣物的活). After you have messed up(弄乱)something, you should learn to clean it up yourself．Cleanliness is indeed close to godliness(信奉上帝)．

    Don't mistake knowledge for wisdom. No matter how much information or knowledge you have gained, you'll never make sound(正确的)judgments if you don't have wisdom. Wisdom comes from imagination and reflection(反省)．If you can imagine the possible future outcomes of your present decisions and actions, you can avoid mistakes．And if you can reflect on the mistakes you have made, you can avoid making the same mistakes again and again．Such is wisdom．

    Don't complain．When you take up a job, do your best to carry it out．Don't waste time complaining about it, no matter how difficult and boring it is．

    Finally, be an early bird．If you get up earlier than the sun, you can watch it rising up slowly into the sky．And the sight of the rising sun will warm your heart and give you energy for the day ahead．Besides, being an early bird, you have plenty of time to take exercise or do a lot of work．

    One day when I was 12, my mother gave me an order: I was to walk to the public library, and borrow at least one book for the summer. This was one more weapon for her to defeat my strange problem—inability to read.

    In the library, I found my way into the “Children's Room.” I sat down on the floor and pulled a few books off the shelf at random. The cover of a book caught my eye. It presented a picture of a beagle. I had recently had a beagle, the first and only animal companion I ever had as a child. He was my secret sharer, but one morning, he was gone, given away to someone who had the space and the money to care for him. I never forgot my beagle.

    There on the book's cover was a beagle which looked identical(相同的) to my dog. I ran my fingers over the picture of the dog on the cover. My eyes ran across the title, Amos, the Beagle with a Plan. Unknowingly, I had read the title. Without opening the book, I borrowed it from the library for the summer.

    Under the shade of a bush, I started to read about Amos. I read very, very slowly with difficulty. Though pages were turned slowly, I got the main idea of the story about a dog who, like mine, had been separated from his family and who finally found his way back home. That dog was my dog, and I was the little boy in the book. At the end of the story, my mind continued the final scene of reunion, on and on, until my own lost dog and I were, in my mind, running together.

    My mother's call returned me to the real world. I suddenly realized something: I had read a book, and I had loved reading that book. Everyone knew I could not read. But I had read it. Books could be incredibly wonderful and I was going to read them.

    I never told my mother about my “miraculous(奇迹般的) ” experience that summer, but she saw a slow but ramarkable improvement in my classroom performance during the next year. And years later, she was proud that her son had read thousands of books, was awarded a PhD in the literature, and authored his own books, articles, poetry and fiction. The power of the words has held.

Student Job Center

    Every week in China, millions of people will sit in front of their TVs watching teenagers compete for the title Character Hero, which is a Chinese-style spelling bee (拼写大赛). In this challenge, young competitors must write Chinese characters by hand. To prepare for the competition, the competitors usually spend months studying dictionaries.

    Perhaps the show's popularity should not be a surprise. Along with gunpowder and paper, many Chinese people consider the creation of Chinese calligraphy (书法) to be one of their primary contributions to civilization. Unfortunately, all over the country, Chinese people are forgetting how to write their own language without computerized help. Software on smart phones and computers allows users to type in the basic sound of the word using the Latin alphabet. The correct character is chosen from a list. The result? It's possible to recognize characters without remembering how to write them.

    But there's still hope for the paint brush. China's Education Ministry wants children to spend more time learning how to write.

    In one Beijing primary school we visited, students practice calligraphy every day inside a specially decorated classroom with traditional Chinese paintings hanging on the walls. Soft music plays as a group of six-year-olds dip brush pens into black ink. They look up at the blackboard often to study their teacher's examples before carefully attempting to reproduce those characters on thin rice paper. “If adults can survive without using handwriting, why bother to teach it now?” we ask the calligraphy teacher, Shen Bin, “The ability to write characters is part of Chinese tradition and culture,” she reasons. “Students must learn now so they don't forget when they grow up.” says the teacher.

    When we see a person in trouble, the first idea that comes to our mind is to lend a hand. But what if we see an animal in trouble, does the same rule apply?

    This question was raised after a group of penguins were saved from an icy gully (峡谷) in Antarctica. It was filmed for the BBC wildlife series Dynasties. The film crew were anxious when they saw that a group of penguins had fallen into a gully and been trapped with their young. They built a slope (斜坡) so that a few of the penguins could save themselves.

    The case has taken the international media by storm. Viewers watching this film let out a sigh of relief. "I'm so glad. I understand not taking action directly, but a helping hand isn't bothering, right?" viewer Kathryn Shaw said on her Facebook.

    However, others think human interference (干涉) is unnatural. "You can't have sunshine throughout your life. To have done anything else would only make matters worse," said the show's creator David Attenborough, according to The Times.

    In this case, however, Mike Gunton, the executive producer of the series, said that this was a one-off situation. "There were no animals going to suffer by interfering. You weren't touching the animals and it was just felt by doing this... they had the chance not to have to keep slipping down the slope," he told the BBC.

    Such cases are familiar to Paul Nicklen, wildlife photographer for National Geographic. He told Metro, "If it's ever a predator (捕食者) situation, no matter how gut-wrenching, you stay out of the way. Even when you're watching a male polar bear eat a baby bear."

    "There's no rule book in those situations. You can only respond to the facts that are right there in front of you," Will Lawson, the show's director, told Daily Mail.

A good story. That's what influences our choice to buy a book the most. Right? Some of the biggest-selling novels of all time just so happened to be attached to major publishers. Indeed, any reading lover will be familiar with the countless publishing houses that have brought brilliant works to the market. So in theory, perhaps a publisher does matter. 

Every time you read a book that you enjoy, you likely look at the publisher attached to it. That name is a signal that they will produce other content that fits with that same style. It makes a lot of sense to continue to purchase texts from a company that is telling the kinds of stories that you enjoy the most. Consumer habits are thus based on trust that a publisher will be consistent in the books they deliver and that investing time in them is more reliable than an untested source.

The strength of the author themselves can also play into that. After all, well-liked authors are often signed to a book deal with a select few publishers, strengthening the brand further. 

Of course, a publisher would be nothing without its logo, which is a major call-to-arms for all fans of the brand. The top publishers in the world instantly recognizable imagery, which catch the attention while summing up the name of a brand in an instant. That thus builds our association with a given name. The fun penguin shape of Penguin Random House is so iconic, for example, that it could not be confused with any other publishing business.

There might be a place for those indie (独立经营的) book companies, with occasional stories breaking through and forcing people to take notice. In truth that's far less common than you expect. Expert Cassandra Davis, however, provides a hopeful insight. "Indie bookshops are more likely to stock an indie publisher's books, especially if the author is local to the bookshop." She says. Therefore, supporting local bookshops is a vital way to keep the indie industry alive and change these trends.