题型:任务型阅读 题类:常考题 难易度:普通
江苏省南京市金陵中学2018届高三上学期英语期初测试试卷
The benefits of being an independent business are truly great. Beyond the rewarding nature of owning something truly unique, small businesses have the edge over their big business counterparts in many areas. Consider the importance of being independent and how that independence can help drive your business.
To some, having fewer customers simply means less cash flow; however, having a smaller base also allows you to focus more on customer satisfaction.
Companies are always searching for ways to improve customer service and have more of their business. Whether through paying special attention to who comes through your door or monitoring your customers through the social network, it's less of trouble to make sure your customers' needs are being met when there's a smaller sample to deal with. In addition, it becomes much easier to create a personal connection with buyers when you have enough time and attention to show them some love.
Small businesses have an inherent advantage over their big box competitors in the sense that they can offer something different. People want to see the independent businesses that offer unique products and flavor to their communities. Your business can be the difference when it comes to what customers want.
Of course, big box companies will almost always beat you down when it comes to price. Consider, however, that if you can offer a truly unique product or experience, price becomes much less of an issue.
People like the idea of supporting local independent businesses versus “the big guys”. So, what businesses are booming due to the rise of independence?
Craft Beer(精酿啤酒) —- The craft beer movement in the United States is supported so widely that big breweries have taken to creating their own competing “craft beer” brands in an attempt to follow the trend. While Anheuser Busch represents nearly half of America's breweries, craft beer has seen a huge jump in sales in recent years.
Video Games —- Whether through PCs, traditional consoles or mobile games, independent developers are supported by enthusiastic fans and micro-transactions in an industry that was formerly dominated by bigger developers.
Musicians —- The modern web offers immense opportunities to musicians, resulting in more economic and artistic freedom. A surprising number of mainstream artists have seen great success from their independent releases, such as Macklemore's The Heist, which has sold over one million copies in the United States alone.
Some small businesses don't want to be small businesses forever. Regardless, consider what independence does for you and your company. If you offer something out of the ordinary, you can build an audience that respects your individuality and supports your cause.
The necessity of being an independent business | ||
A on customer satisfaction | A smaller sample of customers makes it easy to customers' needs. | |
With enough time and attention to show customers some love, an independent business person finds it easier to connect with them . | ||
An offer of something completely different | Small businesses can offer something the ordinary to their communities. | |
Being different can a large number of active consumer groups. | ||
A really unique product or experience can make customers price less seriously. | ||
An appeal to an independent business | In the USA, craft beer is very popular with people, having well in recent years. | |
Independent game developers gain the support of crazy fans in an industry that to be in the control of bigger developers. | ||
A surprising number of mainstream artists great success to their independent releases. | ||
A chance to for some small businesses | For some small businesses, independence can attract a group of people that respect their individuality and support their development. |
注意:每空一词。
A recent study points out a so-called “gender-equality paradox(性别平等悖论)”: there are more women in STEM (science, technology, engineering, mathematics) in countries with lower gender equality. Why do women make up 40 percent of engineering majors in Jordan, but only 34 percent in Sweden and 19 percent in the U.S.? The researchers suggest that women are just less interested in STEM, and when liberal Western countries let them choose freely, they freely choose different fields.
We disagree.
From cradle to classroom, a wealth of research shows that the environment has a major influence on girls' interest and ability in math and science. Early in school, teachers, unconscious prejudice push girls away from STEM. By their preteen years, girls outperform boys in science class and report equal interest in the subject, but parents think that science is harder and less interesting for their daughters than their sons, and these misunderstandings predict their children's career choices.
Later in life, women get less credit than men for the same math performance. When female STEM majors write to potential PhD advisors, they are less likely to get a response. When STEM professors review applications for research positions, they are less likely to hire “Jennifer” than “John,” even when both applications are otherwise identical—and if they do hire “Jennifer,” they pay her $4,000 less.
These findings make it clear that women in Western countries are not freely expressing their lack of “interest” in STEM. In fact, cultural attitudes and discrimination are shaping women's interests in a way that is anything but free, even in otherwise free countries.
“Gender-equality paradox” research misses those social factors because it relies on a broad measure of equality called the Gender Gap Index (GGI), which tracks indicators such as wage difference, government representation and health outcomes. These are important markers of progress, but if we want to explain something as complicated as gender representation in STEM, we have to look into people's heads.
Fortunately, we have ways to do that. The Implicit Association Test (IAT) is a well-validated tool for measuring how tightly two concepts are tied together in people's minds. The psychologist Brian Nosek and his colleagues analyzed over 500,000 responses to a version of the IAT that measures mental associations between men/women and science, and compared results from 34 countries. Across the world, people associated science more strongly with men than with women.
But surprisingly, these gendered associations were stronger in supposedly egalitarian (主张平等的) Sweden than they were in the U.S., and the most pro-female scores came from Jordan. We re-analyzed the study's data and found that the GGI's assessment of overall gender equality of a country has nothing to do with that country's scores on the science IAT.
That means the GGI fails to account for cultural attitudes toward women in science and the complicated mix of history and culture that forms those attitudes.
Comparison | A recent study | The author's idea |
Opinions | “Gender-equality paradox” {#blank#}1{#/blank#} from the personal reason that women are less interested in STEM. | The environment including cultural attitudes and discrimination is {#blank#}2{#/blank#} women's interests. |
Facts | {#blank#}3{#/blank#} with Jordan and Sweden, America had the least percentage of women majoring in engineering. | • Early in school: Girls perform {#blank#}4{#/blank#} than boys in science. • Later in life: Female STEM majors are more likely to be {#blank#}5{#/blank#} by potential PhD advisors. |
Tools | It is {#blank#}6{#/blank#} on GGI. | IAT {#blank#}7{#/blank#} how tightly two concepts are tied together in people's minds. |
Findings | Women in liberal Western countries tend to {#blank#}8{#/blank#} STEM. | • The GGFs assessment of overall gender equality is not {#blank#}9{#/blank#} to that country's scores on the science IAT. • The GGI can't {#blank#}10{#/blank#} people's cultural attitudes towards women in science, which are formed by a mix of history and culture. |
As is well-known, drinking water benefits one's health. Especially when you get up early in the morning, you'd better drink water. Here are some reasons why you should do so.
Improves Your Metabolism(新陈代谢)
Studies have shown that drinking water on empty stomach can help increase metabolic rate up by 30%. This means that the rate at which calories are burned increases by nearly one third. Do you know what that means? Quicker weight loss!
If your metabolic rate is high, then you will be able to digest food faster and maintain a slim figure despite eating those extra calories. However, this doesn't mean that you could bite down on all that junk food. Furthermore, you will need to drink around four litres of water daily for best results.
Helps in Clearing Your Bowels
Constipation(便秘) is one of the most irritating conditions which also results in deposit of poisonous materials inside the body. But did you know that one of the other benefits of drinking water is that it helps to clear out your bowels? The colon(结肠), which is in part responsible for bowel movements, require water to function properly. So just gulp down a glass of water and sit on your toilet for a clean colon.
Improves Your Appetite
Early in the morning, with your stomach totally empty, it is natural you will feel hungry. So another benefit of drinking water is preparing you to have the most important meal of the day — breakfast. Besides this, we all know that having a healthy appetite is good for overall health.
Helps to Balance Your Nervous System
Yes, drinking water on empty stomach especially if it's hot, can improve the health of your nervous system. Early morning, the stomach is most receptive. At this moment, if you indulge in coffee, which is a central nervous system stimulant, your nervous system will be affected from the get-go. On the other hand, if you just have a glass of warm water, it can ease your nervous system, which will help it function properly.
Prevents Migraine(偏头痛) Attacks
Again, if you tend to suffer from migraine attacks, then water can help fight it off. Your doctor might have already told you that migraines happen due to lacking water amongst other reasons. So just by increasing your water intake, you are basically preventing your chances from suffering another migraine attack.
Prevents Early Aging
And now to finish off, let's see how drinking water on empty stomach can prove to be some sort of good medicine. Water can help release toxins such as bacteria and other harmful elements from your system. This, in turn, can help your body fight the effects of free radicals(自由基) which can cause early ageing. Furthermore, if your skin doesn't lack water internally, it will feel refreshed, which can help it maintain a young state and shiny appearance.
Now that you've learned the above benefit of drinking water early in the morning, why not develop the healthy habit from now on?
Passage outlines |
Supporting details |
Introduction |
Drinking water early in the morning is{#blank#}1{#/blank#} to your health. |
{#blank#}2{#/blank#}for drinking water |
•Drinking water every morning can quicken your metabolism, which means your ability to digest food is stronger than others. In this way, it helps you {#blank#}3{#/blank#} weight. |
•Gulping down a glass of water can help dean your colon, which {#blank#}4{#/blank#} accounts for bowel movements. |
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•Drinking water will make you {#blank#}5{#/blank#}for breakfast. |
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•Coffee{#blank#}6{#/blank#}to stimulate your central nervous system while a glass of warm water can help it function properly. |
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•{#blank#}7{#/blank#} are that you will be attacked by migraine if you lack water. |
|
•It can be good medicine to some{#blank#}8{#/blank#}to drink water on empty stomach. Water can prevent you from early aging because it can help{#blank#}9{#/blank#}some harmful materials from your system. |
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Conclusion |
•Due to so many benefits of drinking water after getting up in the morning, you should take{#blank#}10{#/blank#}now. |
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