Coca-Cola has created a publicity stunt (作秀) in Singapore — a vending machine (自动售货机) which gives out free cans of Coke in return for (作为对…回报) hugs. The whacky idea is part of the company's Open Haziness campaign (运动) designed to attract young people in Singapore.

    Students at the National University of Singapore were surprised to find that the soft drinks company had placed the machine in the schoolyard. But instead of the drinks brand's logo (标志), the words “Hug Me” are written across its red-and-white logo. Instead of paying money, customers have to hug the drinks machine to receive a free can of Coke.

    Public displays of affection are uncommon and have long been discouraged in Singapore, but are on the rise among young people. The move is part of a campaign created by advertising firm Ogilvy & Mather, intended to let the youth to see the brand as a non-threatening (无威胁的) friend.

    Leonardo O'Grady, leader of the campaign, said, “Happiness is contagious (传染的). The Coca-Cola Hug Machine is a single idea to spread some happiness. We want to spread happiness in an unexpected, creative way to attract not only the people present, but the audience at large.”

    He hopes that it will encourage consumers to bring positivity, optimism (乐观) and fun into their lives and to open a Coke, sharing a little happiness.

    The machines haw been such a success that there are plans to roll them out across Asia. Mr. O'Grady added, “The reaction was amazing — at one point we had four to five people hugging the machine at the same time as well as each other! In fact, there was a long line of people looking to give hugs.”

    Lately a popular eight-floor bookstore in Hefei,Anhui province,has risen to fame because it becomes the world's first shared bookstore,in a move meant to encourage more reading among Chinese citizens.

    It comes to people's attention as more than 200,000 visitors flooded the store on its first day as a shared bookstore on July 16 this year,a record high since it was reopened to the public in 2013.Some 4,000 books were brought home on the first day,Thepaper.cn reported.

    Customers are allowed to borrow up to two books valued under 150 yuan per visit after registering with an app and paying the 99 yuan deposit fee（押金）.

    All books on sale in the bookstore are available for sharing.Returned books that are damaged are sold at a discount.The bookstore also provides a bonus for bookworms.People who finish reading 12 books in three months receive eight percent of their deposit back,and members can be rewarded one yuan for every book read.

    "We want to bring down the cost of reading so people could read more books,"Xu Xinwei,who helps run the bookstore,told Thepaper.cn.

    Some parents buy a lot of books for their children,but they usually end up collecting dust as their children grow up.Similarly,some popular novels for young people also fall out of fashion,according to Xu."Books are more effectively circulated when they're shared."

    The annual World Economic Forum (经济论坛) took place in Davos, Switzerland, in Jan. 23-26, 2018. What did Chinese entrepreneurs (企业家) speak in the forum? Are there some quotable quotes for you?

    Jack Ma, founder and executive chairman of Alibaba Group

    "I think globalization cannot be stopped — no one can stop globalization, no one can stop trade. If trade stops, the world stops. Trade is the way to dissolve (溶解，结束) the war not cause the war," said Ma in Davos, "Google, Facebook, Amazon and Alibaba — we are the luckiest companies of this century. But we have the responsibility to have a good heart, and do something good."

    Richard Liu, founder and chief executive officer of JD

    "Business is not only a way to make money but also a way to contribute yourself, to help people," Liu said in a speech in Davos. "How can we face the fractured (分化的) world? That's the topics of the Davos this year. I think a very important thing in business is cooperation. If we can unite, work together, if we work very closely, I think we can bring more hope to the people and we can build more trust between the people, countries and companies and partners," he said.

    Jane Sun, CEO of Ctrip

    "Tourism is a sunrise industry. Since I entered Ctrip, every year there are new comers, which, first of all, shows that tourism is booming." Sun told Sina.com in Davos. "We invested heavily in ABC. A refers to AI, B is big data, and C is cloud computing. As we continue to expand overseas, these three will be very good weapons for us. So we think those mean opportunity," she said.

    Hu Xiaoming, president of Aliyun

    "In 2018, people will see the development in various countries more closely connected with cloud computing. More manufacturing enterprises and financial institutions will start to use 'cloud', and cloud computing will increase the efficiency of technology and finance," Hu told Xinhua in Davos.

    Deisha walked up and down as she waited backstage. This would be her most important piano performance yet. At ten years old, she was the youngest performer in the recital (音乐演奏会). She had practiced playing her song more than 30 times that week. When she closed her eyes at night the music played over and over again in her head.

    Now that the day had arrived. Deisha was not sure she was ready. She smoothed her hair and picked a piece of lint (绒毛) from the new dress that her mother had bought for her. She noticed that her hands were shaking. How could she play the notes of the song if her hands were shaking? She tried to concentrate on steadying (稳住) them, but they play only shook more.

    Deisha's piano teacher, Ms Neal, walked up to speak to her. "I have something for you." she said, putting a smooth black stone into Deisha's hand. "It's a special stone. There's no other one like it in the world. You've practiced so much: you don't need anything else."

    The stage lights reflected off the rock. "Thank you," Deisha said.

    When Deisha's name was called, she rubbed the stone, stepped onto the stage, and played better than ever.

    After her performance, she noticed that Ms Neal had a whole bag of black stones. "Why did you say this one was so special?" she asked. The teacher responded, "Because, like your talent, it belongs only to you."

Africa's Most Amazing Places to Visit

    Pyramids of Giza, Egypt

    The most famous of the structures at Giza, near Cairo, the Pyramid of King Khufu was built around 2650 BC from 2.5 million blocks of stone. Its sides face north, south, east and west.

    Sahara Dunes, Morocco

    The most user-friendly part of the Sahara is accessible from the northern edge of Morocco. You can camp out in Tazzarine, where runners from all over the world complete the weeklong Marathon every spring. The foot of the Merzouga Dunes is the best location for gazing at stars, totally free of light pollution.

    Lake Retba (Lac Rose), Senegal

    There are few pink lakes in the world and one of them, Lake Retba, also called Lac Rose by locals is in the Cap-Vert peninsula in Senegal. The best times to see the lake at its pinkest is during Senegal's dry season, between November and June.

    Nyika Plateau National Park, Malawi

    With a plateau cut by numerous rivers that reach Lake Malawi by way of waterfalls off the eastern edge of the mountains, Nyika, the largest national park in Malawi, is one of the most beautiful in Africa. The eastern border of the plateau forms the wall of the Great Rift Valley. The great domes of hills have gentle slopes, making Nyika perfect for both hiking and mountain biking as well as Jeep exploration.