Time:2017-01-24     From:kekenet.com        Editor: clover

    The head of China's largest online seller Alibaba does not think China and the United States will have a trade war despite comments from the Trump administration.

    Jack Ma is the chairman of the Alibaba Group. At the World Economic Forum meeting in Davos, Switzerland, he said, "China and (the) U.S. will never have a trade war. Give Trump some time. He's open-minded, he's listening."

    The Chinese billionaire said he would do all he could to prevent trade relations between the countries from getting worse.

    Last week, Ma met with Trump at the Trump Tower in New York City. The Chinese billionaire is said to have discussed a plan to permit one million small U.S. businesses to sell goods on Alibaba's online shopping platform.

    During the campaign and after winning the presidential election, Trump strongly criticized the Chinese government's support for its businesses. He blamed unfair trade policies for taking away U.S. jobs. And he said that China unfairly controls the exchange value of its currency, the yuan.

    Trump also has threatened to place import taxes on goods from China and other countries in response to their trade policies.

    According to the South China Morning Post, Ma said, "American international companies made millions and millions of dollars from globalization." He added that the U.S. should not blame the loss of jobs and companies on globalization.

    However, a new study by an American business group says many U.S. businesses feel unwelcome in China. The companies say the cost of doing business in China is increasing. They add that rules and regulations are unclear or not enforced in a consistent way.

    The American Chamber of Commerce in China led the study, which looked at responses from 462 companies.

    William Zarit is chairman of the chamber. He says trade policies in China make it difficult for American companies. He says, "we feel that over the last few years that we've been taken advantage of to some extent, with our open market and the lack of open areas in the Chinese market."

    Another major concern for U.S. companies in China is fake products. Fake products are copies of the originals that cost businesses with the legal right to sell them millions of dollars each year.

    Ma defended Alibaba's efforts to fight fake products on its shopping platform. He said his company is doing all it can to fight the problem.

    "Fighting against fake products is a war against human greediness," Ma said.

    I'm Mario Ritter.

    Generally speaking, college graduation brings both the satisfaction of academic achievement and the expectation of a well-paid job. But for 6,000 graduates at San Jose State this year, there's uncertainty as they enter one of the worst job markets in decades.

    Ryan Stewart has a freshly minted degree in religious studies, but no job prospects. “You look at everybody's parents and neighbors, and they're getting laid off and don't have jobs,” said Stewart. “Then you look at the young people just coming into the workforce.., it's just scary.”

    When those graduates entered college, the future never looked brighter. But in the four years they've been here, the world outside has changed dramatically. “Those were the exciting times, lots of dot-com opportunities, exploding offers, students getting top dollar with lots of benefits,” said Cheryl Allmen-Vinnidge, of the San Jose State Career Centre. “Times have changed. It's a new market. The job situation is grim (严峻的) now.” Cheryl Allmen-Vinnidge ought to know. She runs the San Jose State Career Centre, (it is) sort of a crossroads between college and the real world. Allmen-Vinnidge says students who do find jobs after college have done their homework. “The typical graduate who does have a job offer started working on it two years ago. They've postured themselves well during the summer. They've had several internships (实习) ,” she said. And they've majored in one of the few fields that are still hot—like chemical engineering, accounting or nursing—where average starting salaries have actually increased over last year. Other popular fields (like information systems management, computer science, and political science) have seen big declines in starting salaries.

    Ryan Stewart (he had hoped to become a teacher) may just end up going back to school. “I'd like to teach college some day and that requires more schooling, which would be great in a bad economy,” he said.

    It is true more students are able to receive college education. It is also true that they will have to face fiercer competition in the job market as they graduate. It becomes harder and harder for the current graduates to get a foothold in job markets, but many of them have no choice but to follow the beaten track. To some students a degree may not be ticket to instant wealth. For now, they can only hope its value will increase over time.

    Researchers at the University of Kansas say that people can accurately judge 90 percent of a stranger's personality simply by looking at the person's shoes. “Shoes convey useful information about their wearers”, the authors wrote in the new study published in the Journal of Research in Personality．

    Lead researcher Omri Gillath said the judgments were based on the style, cost, color and condition of someone's shoes. In the study, 63 University of Kansas researchers looked at pictures showing 208 different pairs of shoes worn by the study's participants. Volunteers in the study were photographed in their most commonly worn shoes, and then filled out a personality questionnaire.

    Some of the results were expected: People with higher incomes most commonly wore expensive shoes, and flashier shoes were typically worn by outgoing people. However，some of the more specific results are strange enough. For example, “practical and functional ''shoes were generally worn by more “pleasant" people, while ankle boots were more linked with “aggressive” personalities. The strangest of all may be that those who wore “uncomfortable looking” shoes tend to have “calm” personalities. And if you have several pairs of new shoes or take extreme care of them, you may suffer from “attachment anxiety", spending lots of time worrying about what other people think of your appearance. There was even a political calculation in the mix with more liberal (主张变革的) types wearing “shabbier and less expensive” shoes.

    The researchers noted that some people will choose shoe styles to mask their actual personalities, but researchers noted that volunteers were also likely to be unaware that their footwear choices were showing the deep side of their personalities.

    Most advertising in ancient times was word-of-mouth, that is, people liked something and told others about it. But even then, people advertised by putting inscriptions (题字) on walls, for example to display political slogans and to offer household goods for sale. Also, in Rome and Greece, in ancient times, it was common for people to use papyrus, a kind of paper, to advertise things they had lost or found. The tradition of wall or rock painting as a way of advertising goods is even more ancient.

    Painting developed in the 15th and 16th centuries, and this increased the forms of advertising. Handbills — small printed notices and advertisements — became common. Then, by the 17th century, advertisements started appearing in weekly newspapers in England. In the 19th century mail order catalogues appeared, promoting all kinds of goods.

    Finally, advertisements in the 1960s became more creative and more interesting. Also, they began to draw attention to the 'unique selling points', the USPs of products. These are the qualities that make a product different from competitors' products.

    These days, advertisers have come up with new ways of promoting their products. For example, product placement is now common. This is advertising in TV programmes or films by having a character, preferably played by a famous actor, use a particular product. For example, Tom Cruise's character in the movie, Minority Report, had a computer with the Nokia logo (商标) on it, and his watch was clearly made by Bulgari.

    TV commercials are a very effective medium for advertisers, though these are very expensive. If an organization wants to have a 30-second TV advert during the annual Superbowl game in the United States, they have to pay about $2.5 million.

    Perhaps the most interesting development is the use of famous personalities to endorse (代言) a product. The basketball player, Michael Jordan, endorsed Nike products and wore them while playing.

    Getting well-known personalities to endorse a product can be very expensive, but endorsements certainly increase a product's sales, especially if the personality has a positive image in the eyes of the public.

    I went up to Peet's Coffee the other morning and there was a young man, Mike, probably my age. With him he had all his physical belongings on a small roll cart. I first thought, how nice to have so few possessions. That was followed with the thought of how ironic (讽刺的) it is that we live in one of the financially wealthiest areas of the U.S., if not the world, yet we can't, or don't, take care of the basic needs of human beings. Yes, we are financially wealthy, but we lack in wealth of compassion (同情), kindness, and understanding. I tear up as I ponder the inequality and injustice that exists.

    Anyway, I invited Mike in for a bite to eat and he eagerly accepted. He talked about looking up a friend for a place to stay that night. On Christmas Eve as many eagerly and greedily stuff their bellies with food in nice, warm homes and then open presents, Mike just wanted a place to spend the evening.

    Then I was really blown away. As he waited for his sandwich, Mike began cleaning up the condiment (佐料) area. He took some paper and wiped up the spills of others and rearranged the milks and other condiments, making everything neat and orderly. Here is a person with very little and he's serving others in a way that's just natural to him.

    I spoke with Mike about this afterward, thanking him. He said he always did that sort of thing—straightening up. To him, it was just common politeness. I just asked him for a hug and we parted to go our separate ways. There is a lot for us...me... to learn in the most unlikely place.

Welcome to Reading Museum's Hands­on Learning Service

    During the past 100 years, Reading Museum has always been offering learning opportunities to schools, and we hope to continue this tradition for the next 100 years with your support.

    Victorian Schoolroom

    The session takes place in a grand reconstruction of a schoolroom in a late nineteenth century Board School. The children will experience a wide range of Victorian style lessons and use slate boards and dip pens. The session leader will play the role of a Victorian teacher but will come out of the role during the session to comfort the children. We provide costume for all children.

    Victorian Toys

    Our Victorian nanny delivers this interesting session. The nanny will help children to explore the differences between rich and poor children's toys from the past. During the session the children have the opportunity to make a toy to take home.

    Victorian Christmas

    In a specially decorated room the children will find out how the Victorians introduced many of our Christmas customs. They will make a simple card or present to take home.

    For up­to­date prices and session details, please visit our website www.. Reading museum, org. For all session bookings please phone us on 01189373400. Reservation at least 4 weeks in advance is advised. Please be ready to tell us when you wish to come, the session(s) you wish to book and the year group of pupils. Our sessions take place between 10:00 and 12: 00 or 12: 30 and 14: 30. The maximum group size is 35 pupils. We recommend that you bring 5 adults for each group.