Each year, we are exposed to ten thousand ads on average. They try to sell us their products by using beautiful art, videos, images or slogans that are catchy. The most famous companies have highly popular logos that can be recognized by almost everybody. For those of you who have seen the movie Finding Forrester, there is that scene where Jamal walks up to some guy with a BMW and asks him what the car logo means. The man did not know the answer and since that day, whenever I see a famous company logo I try to find the meaning of it.

    Many think the horse on the Ferrari logo represents the horsepower of the cars they manufacture. The story behind it is far more interesting. During World War I, a pilot, Count Francesco Baracca, painted the horse on his airplane to bring him luck. He had it on his plane because it was the logo of his squadron（空军中队）. Baracca's mother then convinced Enzo Ferrari to put the logo on his racing cars in the early 1930's to bring good luck to the drivers. The logo then stayed the same ever since. The yellow on the background represents the birthplace of Enzo Ferrari.

    Starbucks started in 1971, in Seattle. The mermaid（美人鱼）represented on the logo is now known by any coffee drinker. It is a mythological sea creature with the look of a female, the only difference being that they have a tail of a fish. The reason why Starbucks incorporated one in their company logo is that it was believed that mermaids used to sing to sailors in order to make them walk away from their ship or to ground their ships. In the 1500s, spices, tea and coffee were popular merchandise to trade. So the mermaid in the logo of Starbucks is the one that "brings" coffee and tea to the stores.

    Almost all researches in sleep explain that nightmares are a reaction to negative experiences that happen during waking hours. However, some of them believe that nightmares do have some real benefits. One 2017 study, for example, found that frequent nightmare sufferers rated themselves as more empathetic (共鸣的). They also displayed more of a tendency to unconsciously mirror other people through things like yawning. People who have constant nightmares also tend to think further outside the box on psychoanalysis tasks. Some other researches have found support for the idea that nightmares might be linked to creativity.

    People seeking cure for nightmares were not necessarily more fearful or anxious, but rather had a general sensitivity to all emotional experience. Sensitivity is the driving force behind intense dreams. Heightened sensitivity to threats or fear during the day results in had dreams and nightmares, whereas heightened passion or excitement may result in more intense positive dream. And both these forms of dreams may feed back into waking life, perhaps increasing suffering after nightmares, or promoting social bonds and empathy after positive dreams.

    The effects go further still. This sensitivity overflows over into perceptions and thoughts: people who have a lot of nightmares experience a dreamlike quality to their waking thoughts. And this kind of thinking seems to give them a creative edge. For instance, studies show that such people tend to have greater creative talent and artistic express. And people who often have nightmares also tend to have more positive dreams than the average person.

    The evidence points towards the idea that, rather than disturbing normal activity, people who are unfortunate in having a lot of nightmares also have a dreaming life that is at least as creative, positive and vivid as it can be distressing and terrifying. What's more, this imaginative richness is unlikely to be limited to sleep, but also is filled with waking thought and daydreams. Even after people wake up and shake off the nightmare, in other words, a mark of it stays behind, possessing them throughout the day.

    Let's have fun!

    Big Hugs Elmo

    Sesame Street Big Hugs Elmo. There are so many ways to play with Sesame Street Big Hugs Elmo! When preschoolers give Elmo a great big hug, he'll hug back, say fun phrases or sing a sweet song about hugs! Press Elmo's left foot and he will invite children to join in 1 of 4 imagination activities. There are 50 plus lively sounds and phrases. Elmo loves getting hugs from you. Let's play.

    Furby Boom Figure—Peacock

    A whole new generation of Furby creatures is about to be born! Dust off your Furbish dictionary and get ready to party with your Furby Boon creature! Your Furby has a mind of its own, and the way you treat your Furby will shape its personality—so the more fun you have with it, the better! It speaks more English the more you play with it. Tickle（挠痒）your Furby, talk to it, and feed it.

    FurReal Friends Cuddles My Giggly Monkey

    Cuddles My Giggly Monkey responds in lifelike ways to being loved and cared for. Feed her with the banana-shaped bottle and she will move her mouth like a real baby monkey, make slurping sounds, and even say “mm” when she's full! Snuggle（偎依）her close and she will turn to snuggle right back while making sweet, lovable monkey sounds. When it's time for bed, rock Cuddles, and she will also sleepy sounds.

    The First Flower Girl Doll—Disney Sofia

    Your little Sofia then first fan will love this target-exclusive 10 flower girl doll; she is inspired by the hit animated series from Disney Junior, Sofia the First. This beautiful Sofia doll is beautifully dressed in a never-before0seen gown inspired by the flower girl fashion she wore at her mom's royal wedding.

    The past ages of man have all been carefully labeled by anthropologists (人类学家). Descriptions like "Palaeolithic (旧石器时代的) Man". "Neolithic (新石器时代的) Man",etc. neatly sum up whole periods. When the time comes for anthropologists to turn their attention to the twentieth century, they will surely choose the label "Legless Man". Histories of the time will go something like this: "in the twentieth century, people forgot how to use their legs. Men and women moved about in cars, buses and trains from a very early age. There were lifts in all large buildings to prevent people from walking. And the surprising thing is that they didn't use their legs even when they went on holiday."

    The future history books might also record that we were deprived (剥夺) of the use of our eyes. In our hurry to get from one place to another, we failed to see anything on the way. Air travel gives you a bird's-eye view of the world. When you travel by car or train, an unclear picture of the countryside constantly smears the windows. Car drivers, especially, are mixed with the urge to go on and on: they never want to stop. The typical twentieth-century traveler is the man who always says "I've been there." You mention the remotest, and someone is bound to say "I've been there"-meaning, "I drove through it at100 miles an hour on the way to somewhere else."

    When you travel at high speeds, the present means nothing: you live mainly in the future because you spend most of your time looking forward to arriving at some other place. But actual arrival, when it is achieved, is meaningless. You want to move on again. By traveling like this, you suspend all experience. The traveler on foot, on the other hand, lives constantly in the present. For him traveling and arriving are one and the same thing: he arrives somewhere with every step he makes. He experiences the present moment with his eyes, his ears and the whole of his body. At the end of his journey he feels a delicious physical tiredness. He knows that sound, satisfying sleep will be his: the just reward of all true travelers.

    To err is human. To blame the other guy is even more human.

    Common sense is not all that common.

    Why tell the truth when you can come up with a good excuse?

    These three popular misquotes(误用的引语) are meant to be jokes, and yet they tell us a lot about human nature. To err or to make mistakes, is indeed a part of being human, but it seems that most people don't want to accept the responsibility for the problem. Perhaps it is the natural thing to do. The original quote about human nature went like this, "To err is human, to forgive is divine(神圣的)."This saying mirrors an ideal: People should be forgiving of others' mistakes. Instead, we tend to do the opposite -- find someone else to pass the blame on to. However, taking responsibility for something that went wrong is a making of great maturity(成熟).

    Common sense is what we call clear thought. Having common sense means having a good general plan that will make things work well, and it also means staying with the plan. Common sense tells you that you take an umbrella out into a rainstorm, but you leave the umbrella home when you hear a weather forecast for sunshine. Common sense does not seem to be common for large organizations, because there are so many things going on that one person cannot be in charge of everything. People say that in a large company, "the right hand does not know what the left hand is doing."

    And what is wrong with a society that thinks that making up a good excuse is like creating a work of art? One of the common problems with making excuses is that people, especially young people, get the idea that it's okay not to be totally honest all the time. There is a corollary(推论) to that: If a good excuse is "good" even if it isn't honest, then where is the place of the truth?

    Artificial Intelligence (AI) is making it possible for companies to monitor workers' behavior in great detail and in real time. Start to slack off (懈怠), and AI could talk to your boss.

    One company offering such services is London-based start-up Status Today. Its AI platform relies on a regular supply of employee data, including everything from the files you access to when you use a key card. From this, it builds a picture of how employees normally function and signals any unusual performance. The idea is to spot when someone might become a security risk by doing something different from their usual behavioral patterns. “All of this gives us fingerprint of a user, so if we think the fingerprint doesn't match, we raise a warning”, says Mircea Dumitrescu, the company's chief technology officer.

    The system also aims to catch employee actions that could accidentally cause a security breach (漏洞), like opening malware (恶意软件).“We're not monitoring if your computer has a virus.” says Dumitrescu. “We're monitoring human behaviors.”

    But catching the security breach means monitoring everyone, and the AI can also be used to track employee productivity. “It seems like they are just using the reputation of AI to give an air of lawfulness to old-fashioned workplace surveillance (监视),” says Javier Ruiz Diaz of digital campaigning organization the Open Rights Group. “You have a right to privacy and you shouldn't be expected to give that up at work.”

    Exactly how companies use the system will be up to them, but it's hard to shake the picture of an AI constantly looking over employees' shoulders. “It will bother people, and that could be counterproductive if it affects their behavior,” says Paul Bemal at the University of East Anglia.

    Phil Legg at the University of the West of England says it will never catch every security risk. “If people know they're being monitored, they can change their behavior,” he says.