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题型:阅读理解 题类:模拟题 难易度:困难

天津市耀华中学2019届高三年级3月英语高考模拟试卷

阅读理解

    During this shopping season, salesmen will come up with different strategies to get your business. Many product companies use specific colors to cause positive emotions and compete for a sale. However, sight is not the only sensory (感官的) retail that companies use. Sounds and smells can also influence consumers' purchasing decisions.

    Nobel Prize-winning research shows that our sense of smell has great power to cause an emotional response. A study published earlier this year compared purchasing in a French flower shop when the smell of lavender (薰衣草) was given off and when it wasn't. It found that the smell increased the number of consumers' purchasing items and the amount of their purchases. An earlier study using Nike shoes found that consumers desired the shoes more, and were willing to pay more, when the room had a mixed smell of flowers. Realizing the subconscious impact of smell, many stores apply artificial scents (气味) through their heating and air-conditioning vents (通风口) or place scent machines above their doors. For instance, a coconut scent might make that bikini more appealing as you long for a vacation.

    Ever felt frenzied due to a store's fast-paced music? Or calmed by a piece of light music? A retailer's choice of music can have a big impact on consumers' moods. One study found that when subjected to loud music, consumers will spend less time in a store. But interestingly, the researchers did not find a difference in sales or customers' satisfaction. Another interesting finding from a recent study was that customers actually shop longer when exposed to unfamiliar music. Just as department stores use different scents in certain departments, many use different music in some areas to appeal to varying consumers.

    Well, you could always leave the store and take a break, but the food court probably isn't your best choices as brands like Cinnabon and Panera Bread also use scents as part of their customers' experience. Online retailers (零售商) use a variety of other strategies to get your business, but you can always neglect those and enjoy the familiar scents of home.

(1)、The passage is mainly about ________.
A、consumers' favorite sounds and smells while shopping B、shopping malls' strategies for satisfying consumers C、some special services from super shopping malls D、two factors affecting consumers' shopping decisions
(2)、What can be inferred from Paragraph 2?
A、Decorating stores with flowers becomes a fashion. B、Shops with special smells can attract more consumers. C、Smells can actually help businessmen gain more profits. D、The products with a kind of special smell are more popular.
(3)、How does music have an effect on consumers?
A、It controls consumers' desire for shopping. B、It influences how long consumers stay in a shop. C、It gives consumers the satisfaction of enjoying shopping. D、Whether consumers are willing to buy things depends on it.
(4)、Which of the following can replace the underlined word “frenzied” in Paragraph 3?
A、Satisfied. B、Depressed. C、Surprised. D、Excited.
(5)、What does the writer try to express in the last paragraph?
A、Online shopping is becoming more and more popular nowadays. B、People should spend more time at home with family members. C、People can choose to get rid of salesmen's promotion strategies. D、Smells and sounds are important for consumers' shopping experience.
举一反三
阅读理解

                                                                                             Three Boys and a Dad
      Brad closed the door slowly as Sue left home to visit her mother. Expecting a whole day to relax, he was thinking whether to read the newspaper or watch his favourite TV talk show on his first day off in months. “This will be like a walk in the park.” he'd told his wife. “I'll look after the kids, and you can go visit your mom.”

Things started well, but just after eight o'clock, his three little “good kids”—Mike, Randy, and Alex — came down the stairs in their night clothes and shouted “breakfast, daddy.” When food had not appeared on within thirty seconds, Randy began using his spoon on Alex's head as if it were a drum. Alex started to shout loudly in time to the beat(节拍) . Mike chanted “Where's my toast, where's my toast” in the background. Brad realized his newspaper would have to wait for a few seconds.

    Life became worse after breakfast. Mike wore Randy's underwear on his head. Randy locked himself in the bathroom, while Alex shouted again because he was going to wet his pants. Nobody could find clean socks, although they were before their eyes. Someone named “Not me” had spilled a whole glass of orange juice into the basket of clean clothes. Brad knew the talk show had already started.

    By ten o'clock, things were out of control. Alex was wondering why the fish in the fish bowl refused his bread and butter. Mike was trying to show off his talent by decorating kitchen wall with his color pencils. Randy, thankfully, appeared to be reading quietly in the sitting room, but closer examination showed that he was eating apple jam straight from the bottle with his hands. Brad realized that the talk show was over and reading would be impossible.

    At exactly 11:17, Brad called the daycare center(日托所).“I suddenly have to go into work and my wife is away. Can I bring the boys over in a few minutes?” The answer was obviously “yes” because Brad was smiling.

阅读理解

    Welcome to the Miami Planetarium

    School Groups: $10.00 per person

    One free teacher admission per 10 students.

    Group rates apply to groups 15 or more.

    Click HERE to make a reservation online today!

    The Miami Planetarium (天文馆|) opened its doors to the public on November 4, 1966 and has entertained and educated children of all ages about astronomy and the wonders of the night sky ever since. The Planetarium houses a 65-foot diameter domed (圆顶状的) projection screen with 231 seats. At the heart of the Planetarium is a SPITZ “Space Transit Planetarium” star projector (放映机), which is capable of accurately reproducing the stars and planets as seen from anywhere on Earth at any time during the year. Shows daily except Thanksgiving and Christmas Day. Unlike any other in South Florida, the Planetarium is a unique setting for bringing the stars and planets indoors in animated (动画) live star shows and music-filled laser light shows.

    The Weintraub Observatory (天文台) houses two powerful telescopes. Observatory hours are from 8:00 p.m. to 10:00 p.m. Look though the telescope to view the planets, the four moons of Jupiter, the rings of Saturn and deep sky objects such as galaxies, nebulate and double stars.

    Deposit (定金): A $75 deposit must be received 10 days prior to the visit date to guarantee your visit.

    Cancellation Policy: The museum requires 48 hours advance notice prior to any cancellation or other changes to a reservation. Without prior notification (通告) the original total will be expected upon arrival.

    Payment Policy: The balance of the admission fee is due upon arrival at the museum on your visit day.

    Upon Arrival: The leading teacher should check in at the box office with payment for the correct head count of students, and teachers. Visitors should remain on the bus until a museum interpreters show you around the museum.

Museum Etiquette (规矩): We ask that all groups remain together and orderly. Teachers are asked to help maintain order with their groups. We reserve the right to refuse service to any group or individual not obeying the museum policies.

    Bus Procedures: The museum will provide parking for buses in our parking lot. Upon arrival, bus drivers will be directed by the museum staff to the appropriate places to park. It is recommended that buses remain on the spots throughout the group's entire museum visit.

    For more information & reservations call: (305)646-4222.

阅读理解

    After a homeless man offered a college student in England all the money he had so she'd be able to get home safely, the woman is paying it forward—in a massive way.

    The story began in early December. It was about 3 a.m. and Harrison-Bentzen was panic. “I came out after a student night out and realized I didn't have any battery on my phone. I'd lost my friends,” the 22-year-old told BBC Radio 5. She'd also lost her bank card, she discovered, and she had no money.

    Just then, a homeless man, known only as Robbie, approached the young woman and asked her if she needed help. He reached into his pocket and pulled out all the money he had—loose change amounting to about $4.60. He insisted that Harrison-Bentzen take it to pay for a taxi so she'd get home safely.

    Harrison-Bentzen, a student at the University of Central Lancashire in Preston, England, says she refused to take Robbie's money and found another way to get home. But following her encounter(偶然相遇)with the generous man, she says she couldn't get him out of her mind.

    For the next few days, the student searched for Robbie, driving around the streets with her mom and using social media in an attempt to locate the man. In that time, Harrison-Bentzen says she learned more about Robbie and discovered that he actually had a reputation for helping strangers.

    Finally, after four days of driving around Preston, Harrison-Bentzen found Robbie. She was determined to do something to help change Robbie's life.

    So, earlier this month, the student launched a fundraising campaign in Robbie's name. She explained that she would be spending 24 hours on the streets, so as to “understand the difficulties” that the homeless face on a daily basis.

    Harrison-Bentzen says she had initially(最初)hoped to raise about $780 with her campaign. Her expectations, however, were quickly blown out of the water. As of Thursday morning, 4,800 people have donated almost $50,000.

阅读短文,从每题所给的A、B、C和D四个选项中,选出最佳选项。

    Cameron is no ordinary dog, and not just because he was born on Valentine's Day. To Maggie, a first grader at Burgundy Farm Country Day School, the dog who spends most days on campus is more like a friend. When Cameron is near, Maggie feels "really, really, happy," she said, "I feel safe around him, she added." "He'll lie down and ask me to scratch his tummy," she explained, because Cameron likes Maggie.

    Cameron is one of a handful of dogs at Burgundy, a K-8 private day school in Alexandria, Virginia. Dogs started showing up there when the head of school, Jeff Sindler, brought his clumsy Labrador, Luke, to the main office building where Sindler works. After Luke died, Sindler adopted Cameron and brought him to campus, too, where the dog Maggie described as really cute" became a school favorite.

    "They don't care if you are good at basketball or a great reader, or popular," Sindler said. "They just want to be loved—equal opportunity," he added. "Cameron and the other dogs on campus—are always fastened with a rope and with their owner—go a long way toward improving students' social and emotional well-being," he said. They reduce tension and ease anxiety, and inspire happy feelings from students.

    "They bring out some important emotions/' he said, "and are especially helpful to children and adults who struggle in social communication, Children often came from challenging backgrounds: many lived in poverty, or had to travel through dangerous neighborhoods to get to school, or shared a too-crowded home. When these emotionally needy children met the dogs, they relaxed and were more prepared to learn.

    Just as important, dogs on school grounds set a positive, welcoming tone. They help preserve the school climate that is accepting, supportive and curious・"Dogs are one way to hold on to Sindler said, adding that "schools should be fun and exciting, and dogs can be a big part of that."

    For Sindler, including Cameron was all part of an effort to create a safe environment where learning could flourish.

阅读理解

    In many aspects, nowadays business environment has changed greatly since the late 1980s. The end of the cold war completely altered the very nature of the world's politics and economics. In just a few short years, globalization has started a variety of trends with profound consequences: the opening of markets, true global competition, widespread deregulation (解除政府对……的控制) of industry, and an abundance of accessible capital. we have experienced both the benefits and risks of a truly global economy, with both wall street and main street (平民百姓) feeling the pains of economic disorder half a world away.

    At the same time, we have fully entered the information age, starting breakthroughs in information technology, which have irreversibly altered the ability to conduct business unconstrained by the traditional limitations of time or space. Today, it's almost impossible to imagine a world without intranets, e-mail, and portable computers. With amazing speed, the internet is profoundly changing the way we work, shop, do business, and communicate.

    As a consequence, we have truly entered the post-industrial economy. We are rapidly shifting from an economy based on manufacturing and commodities to one that places the greatest value on information, services, support, and distribution. That shift, in turn, attaches great importance to "knowledge workers," a new class of wealthy, educated, and mobile people who view themselves as free agents in a seller's market.

Beyond the field of information technology, the increasing pace of technological change in virtually every industry has created entirely new business, wiped out others, and produced a great demand for continuous innovation (创新).New product, process, and distribution technologies provide powerful levers for creating competitive value. More companies are learning the importance of destructive technologies—innovations that hold the potential to make a product line, or even an entire business segment, virtually outdated.

    Another major trend has been the consumer and business markets. There's a growing appreciation that superficially similar groups of customers may have very different preferences in terms of what they want to buy and how they want to buy it. Now, new technology makes it easier, faster, and cheaper to identify and serve targeted micro-markets in ways that were physically impossible or prohibitively expensive in the past. Moreover, the trend feeds on itself, a business's ability to serve sub-markets fuels customers' appetites for more and more specialized offerings.

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