Bad news sells. If it bleeds, it leads. No news is good news, and good news is no news. Those are the classic rules for the evening broadcasts and the morning papers. But now that information is being spread and monitored(监控) in different ways, researchers are discovering new rules. By tracking people's e-mails and online posts, scientists have found that good news can spread faster and farther than disasters and sob stories.

    “The 'if it bleeds' rule works for mass media,” says Jonah Berger, a scholar at the University of Pennsylvania. “They want your eyeballs and don't care how you're feeling. But when you share a story with your friends, you care a lot more how they react. You don't want them to think of you as a Debbie Downer.”

    Researchers analyzing word-of-mouth communication—e-mails, Web posts and reviews, face-to-face conversations—found that it tended to be more positive than negative(消极的), but that didn't necessarily mean people preferred positive news. Was positive news shared more often simply because people experienced more good things than bad things? To test for that possibility, Dr. Berger looked at how people spread a particular set of news stories: thousands of articles on The New York Times' website. He and a colleague analyzed the “most e-mailed” list for six months. One of his first findings was that articles in the science section were much more likely to make the list than non-science articles. He found that science amazed Times' readers and made them want to share this positive feeling with others.

    Readers also tended to share articles that were exciting or funny, or that inspired negative feelings like anger or anxiety, but not articles that left them merely sad. They needed to be aroused(激发) one way or the other, and they preferred good news to bad. The more positive an article, the more likely it was to be shared, as Dr. Berger explains in his new book, “Contagious: Why Things Catch On.”

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    If you like texting and are trying to lose weight, a new study found that using texting(发短信) to track diet and exercise habits may help you lose weight.

    Previous research has shown that keeping food and exercise diaries improves the likelihood of success when you are using it to lose weight. Using a computer or a pen and paper to record information, however, can be a burden and cause some people to give up.

    Duke University researchers said using text messages to track eating and exercise habits can save time, and increase the chances that people will stick with their weight-loss rules.

    The study included 26 obese/fat women with an average age of 38. The women used daily texting as part of their weight-loss program. The text messages focused on tracking personalized goals, such as avoiding sugary drinks or walking 10,000 steps a day. Messages also provided brief feedback (反馈) and tips.

    Every morning, the women received a text from an automated system that said, “Please text yesterday's personal information of steps you walked and how many sugary drinks you had.” Based on the women's responses to the text message, the system sent another text with personalized feedback and tips.

    After six months, the women who used daily texting lost an average of nearly 3 pounds, while another group of women who used traditional methods to keep food and exercise diaries gained an average of 2.5 pounds, according to the study, which was published in the Journal of Medical Internet Research.

    “Text messaging has become popular and may be an effective method to simplify tracking of diet and exercise behavior,” Dori Steinberg, who was responsible for this research, said.

    Steinberg said, “Text messaging offers several advantages compared to other self-monitoring methods. Unlike web-based diet and exercise diaries, data in a text message can be entered quickly on nearly all cell phone platforms so it is very convenient to receive feedback. Besides, because of the limited number of words used in text messages, it saves time.”

    Daniel was born in New Orleans, LA., in 1962, slow to walk and talk, and short. He was the tiniest in his class, but he developed a warm, outgoing nature and was popular with his peers(同龄人). And he became skillful at sports.

    Baseball gave him his earliest challenge. He was an excellent players in Little League. At graduation, the coach named Daniel the team's most valuable player.

    His finest hour, though, came at a school science meeting. He entered an exhibit explaining how the circulatory system works. It was traditional, especially compared to（与…相比）the modern, computerized, blinking-light models entered by other students. My wife, Sara, felt embarrassed for him.

    It turned out that the other kids had made their exhibits. As the judges went on their rounds, they found that these other kids couldn't answer their questions. Daniel answered every one. When the judges awarded the Albert Einstein Plague for the best exhibit, they gave it to him.

    By the time Daniel left for college he stood six feet tall and weighed 170 pounds. He was in superb condition, but he quit baseball for English literature. I was sorry that he would not develop his athletic talent, but proud that he had made such a satisfactory decision.

    One day I told Daniel that the great failing in my life had been that I didn't take a year or two off to travel when I finished college. This is the best way, to my way of thinking, to broaden oneself. Once I had married and begun working, I found that the dream of living in another culture had disappeared. Daniel thought about this. After graduation, he worked as a waiter at college, a bike messenger and a house painter. With the money he earned, he had enough to go to Paris.

    The night before he was to leave, I tossed in bed. I was trying to figure out something to say. Nothing came to mind. Maybe, I thought, it wasn't necessary to say anything.

    I was in the middle of coding a web page when my wife emailed me these questions: Ever wonder what it would be like to have the face, the brains, the personality and the body? What it would be like to have everyone stop when you walk in a room? What it would be like to be able to get anything or anyone you want? I stopped for a moment and thought about it because my wife wouldn't email me this unless something had driven her to do so. I emailed her back with what I thought was a pretty good answer. Here is what I wrote her back.

    Yes, I had thought many times about what it would be like to be one of the beautiful people. To be able to take your breath away when I walked into a room, or to be the life of the party and have everyone fawning (奉承) over me as I wore only the finest clothes and sported the perfect body? But then I always came back to the realization that a lifestyle like that is so fragile. As you get older, your body changes; as you get older, the money changes. Your body never looks the same, the clothes become more and more expensive to maintain. And once you have crossed the line, suddenly you are out. The next fresh face comes in and you are quickly forgotten.

    All through growing up I was never an attractive person. I was overweight and picked on. But that didn't stop me from being a nice person — a good, clean, funny and helpful person. I was the person who you came to when you needed a friend after a breakup. I was the one you came to when you needed a joke to brighten up your day. And in the long run, I will be the one you remember, not the new face, or the fresh style.

    In closing, I would like to say that we, as a people, have developed into looking (or things that are bigger and better instead of what will last. I don't know about you, but I will remember the friend who helped me when I was down, more than the hot girl I just saw walking down the street.

    I wish I could teach the world some more jokes.

    WELCOME TO THE VIRTUAL REALITY CINEMA AMSTERDAM

    World's First Virtual Reality Cinema

    Going to the VR CINEMA offers you the opportunity to watch movies like you've never done before. You can see 360 degree movies using a VR headset. In the VR CINEMA, ringing mobile phones and noisy visitors belong to the past. Furthermore, traditional red cinema chairs or the big white screen are nowhere to be found. Instead, a Samsung Galaxy S6 (smart phone) together with the Samsung Gear VR (virtual reality glasses) transports you to a completely new world. Headphones shut out background noise, and above all, offer super sound quality. Turning chairs allow you to freely look around and see what's happening above, below, behind, in front, on the right and on the left side of you. So no sore neck, we promise.

    In the VR CINEMA, you will experience 30 minutes of the coolest virtual reality films. We proudly present four film selections in different themes in order to please every virtual reality lover. Are you brave enough for our scary films? Will you immerse (沉浸于) yourself in VR documentaries from around the globe? Do you prefer to go on an adventurous journey like no other? Or do your kids want to swim with dolphins, interact with magical characters, and experience the moving stories beyond imagination? Supernatural, Documentary, Journey and Fun are waiting for you!

    For kids, young and older ones, there's the cheerful and colourful selection. The only thing you have to do is sit back, relax and enjoy the VR experience of your choice.

    Location: Oosterdokskade 5, 1011 AD Amsterdam The Netherlands

    Tel: +31(0) 6 27 00 69 16

    E-mail: mail@thevrcinema.com

    Ticket Price: ￡12.5

    Opening hours: Wednesday, Thursday & Friday: 14:00-21:00

    Saturday & Sunday: 12:00-22:00

    Road trip

    Motorhome delivery offers great family holidays. For just $1 a day, you can hire a fully﹣equipped motorhome, which you deliver to a specific destination within some days and kilometers. You then hire another one to get home or take a bus or train. Your only other expense will be fuel and about﹩20 a day for parking fees. To learn more, visit apollocamper.com.

    Plan ahead

    For a comfortable break, flexibility with times, dates and places helps lower the cost. Find a few hotels you like, ask about their vacant rooms, then wait a few weeks and call again. If they still have rooms, you're at an advantage to ask for a better price. Lots of last﹣minute deals are online. Watif （watif.com.au） has deals on hotels that have dropped their prices so slow. You don't know where you're staying until it's booked, but anywhere with four or five stars has to be fairly good.

    Back to nature

    Wild camping appeals to nature lovers and costs nothing. This is forbidden on beaches and parks in most urban areas, but you can turn up in more distant area as long as nobody owns the land. You'll need to take everything with you and may need to shop on eBuy （ebuy.com.au）.If you're a camping beginner, be aware of safety measures and get your questions answered on the Internet.

    Swap meet

    How about a home swap？For a $250 yearly joining cost, you can stay in someone's home in an international place of your choice while they or someone else stays in yours. Find out more at familylink.com.au.