题型:完形填空 题类:常考题 难易度:普通
上海市徐汇区九年级上学期英语期末测试卷(含听力音频)
Around 80 examples of failed products, businesses and ideas are showed in the newly opened museum in Sweden. It is to celebrate modern history's1designs-from Coca-Cola Blak, a coffee-inspired drink, to Bic pens made just for women.
Besides showing long-forgotten failures, founder Dr Samuel West is on a task to help us learn from our mistakes, Samuel set up the museum after growing2success stories. He said understanding bad design could be more valuable than3good design.
"Most of all creative projects fail, and learning is the only way to turn failure into success," according to the museum's website. "I hope that visitors take home two 4; that failure is connected with success, and that they should understand the importance of learning from failure." said Dr West.
"The purpose of the museum is to show that creativity requires failure. "Dr West said as he introduced some of the products in a video. "If you are afraid of failure, then you can't create. "So the organizations will not ignore(无视) them and pretend they5happened
Many of the museum's items were available online. West believed that6products have little in common with one another. One of the items, for example, is a frozen beef lasagne(意式千层面) made by Colgate(Yes, the company that makes tooth-paste) . West described this as a classic case of "brand extension failure."
A collection of nine objects from the museum is on tour. The travelling collection of failures will then visit Los Angeles, New York, Shanghai and Tokyo in 2018 and 2019.
History may be written by the winners, but we should not ignore the losers. At least, that's what the Museum of Failure wants us to believe.
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