试题

试题 试卷

logo

题型:阅读理解 题类:常考题 难易度:普通

黑龙江省哈尔滨师范大学附属中学2019届高三上学期英语期中考试试卷

阅读理解

Drinks Have No Wings

    You may have heard that "Red Bull gives you wings". But while most people take the advertising slogan as a metaphor(隐喻), some Americans seem to have taken it very seriously.

    Benjamin Careathers had been drinking the drink for 10 years, expecting to at least feel more energetic, but nothing happened. Feeling fooled by the ad, he took the issue to court.

    In October, the Austria-based company agreed to pay $ 6.5 million (39.7 million yuan) to customers who have bought the drink since 2002. People in the US can apply for a share through energydrinksettlement.com before March 2015.

    But is the case really that ridiculous?

    Red Bull said they had done nothing wrong and they only paid the money to save the cost and trouble of legal action.

    However, the suit(诉讼) told a different story. Even though there is no evidence that Red Bull energy drinks provide more benefit for consumers than a cup of coffee, the company markets their products as a superior source of energy that costs little.

    "Such conduct means that Red Bull's advertising and marketing is not just 'puffery' (吹捧) but is misleading and therefore actionable (可诉讼的) ," the suit said.

    The company said that the drink could promote healthy joints and reduce the risk of eye diseases. However, according to the organization, the product contains a lot of sugar, which could actually lead to many health problems.

    Coca-Cola agreed to pay $ 1.2 million in compensation in July. But to fully stop the company from linking the drink to health benefit, Truth in Advertising, another non-profit organization, took the issue to court again in late October.

    False advertisements have become a common problem around the world. China changed its consumer rights last year to ban advertising companies and media from making or publishing false advertisements. Celebrities are also made responsible if they endorse (代言) false or substandard products.

(1)、Faced with the suit, the Red Bull company decided to _______________.

A、apologize to its customers and pay for their losses in health B、take full responsibility for the bad effects it has caused to its customers C、give no one but its American customers some money as a reward D、spend some money to save the cost and trouble of legal action
(2)、What benefits can people get, according to the Red Bull company?

A、One can really fly like birds, for it offers you wings. B、Drink it, and one can be forever energetic and young. C、As it contains a lot of sugar, it can make one more powerful. D、Healthy joints can be promoted if one takes this drink.
(3)、It is implied in the passaged that __________________.

A、in China more companies will be taken to court for failing to live up to their promises B、both Red Bull and Coca-Cola are now winning the consumers' trust and respect C、Benjamin Careathers has benefited a great deal since he drank Red Bull D、no puffery words have ever appeared in both Red Bull and Coca-Cola's advertisements
(4)、Many countries' attitude towards those false advertisements is likely to be ____________.

A、Tolerant B、Favorable C、Unbearable D、Indifferent
举一反三
根据短文理解,选择正确答案。

1)Six Hours Free Parking

    If you spend $100 or more in our stores you will receive six hours of free parking. When you have spent $100 or more, just take this coupon and your receipt to the customer service desk on level 4. They will stamp your parking ticket to allow 6 hours of free parking.

    Offer here until November 14.

2)Win a $1000 CD Collection

    Win your choice of $1000 worth of CDs from JB Music Store. Just buy any two CDs and your name will go into the competition. Select your own prize from our wide variety of rock, pop, jazz and classical music.

    Competition ends November 14. Prize drawn on November 21.

    Check store for more information.

3)Buy One, Get One Free

    Buy one shirt or tie at Daniel's Menswear, and get another shirt or tie of the same value free.

    Choose from any of our dress shirts and we will give you another one at no cost.

Hurry! Offer ends November 14.

    Offer limited to one per customer.

4)10% Off

    Present this coupon at The Book Store to get a 10% discount on any books you buy. We have lots of books to choose from, including children's books, novels, travel guides, and science works. You are sure to find something that you will enjoy. Shop now for Christmas, we have a large quantity of toys as gifts for you and avoid the rush!

    Offer here until November 14.

5)Half-price Movie Tickets

    Buy any full-price movie ticket on Tuesdays or Wednesdays, and you can buy a second ticket for a friend for only half price. The latest movies are here, being shown in one of our five theaters at Bayfield Shopping Center.

    Offer here through December 1, Limit on per customer.

6)Free Soft Drink

    Buy any meal for at least $6 at Mike's Café, and receive a free soft drink. We serve the best food in the Shopping Center. Come in and try our delicious meals and our excellent service. You won't be disappointed!

    Free soft drink offer ends November 14.

阅读理解

    Eat your vegetables.Wash your hands.Always say“please”and“thank you”.We are full of advice for our children, but when it comes to money,we often have little to say.As a result,our children may grow up with clean hands and good manners,but without any idea how to manage their money.

    Here are some basics that will help guide them their entire lives:

    Show them the future.If your 13-year-old girl were to save $1.000,invest(投资)it at 8% and add $100 every month,by the time she's 65,she would have $980,983!

    Be careful of credit(信用).Credit cards can help you buy necessary things and build a credit history,but they must be used responsibly,which means paying off your debt in time.Explain to your children that when you buy something using a credit card,you can easily end up paying two or three times what you would have paid if you used cash.

    Teach patience.Suppose your child wants a new bicycle that costs $150.Rather than paying the cash,give him some regular pocket money and explain that by putting aside,say,$15 each week,he will be able to buy it for himself in only ten weeks.

    Provide incentive(激励机制).Tell your children the importance of saving."For every dollar he or she agrees to save and invest rather than spend,you agree to add another dollar to the pot,"says Cathy Pareto,expert in money planning.

    Explain your values.Values and money are deeply intertwined(纠缠在一起),says Eilleen Gallo,co-author of The Financially Intelligent Parent.When your child demands that you buy something,explain why you really don't want to buy it.“You might say,‘I'd rather save that money for your education,'”advises Gallo.Every time you spend or don't spend money,you have a chance to share your values.

阅读理解

    If you want to convince the boss you deserve a pay rise or promotion, the solution could be simple —eat the same food as they do. Psychologists have discovered managers are much more likely to instantly trust us if we choose the same dishes as them.

    During experiments, discussions over wages and work conditions were much more successful if both sides chose to snack on the same treats. And shoppers were much more likely to buy a product advertised on TV by someone eating a similar food to them at the time.

The reason is thought to be so - called similarity attraction theory—where people tend to like others who have similar tastes or habits to themselves. But this is believed to be one of the first studies highlighting the role of food in this relationship. Researchers at Chicago University in the US conducted a series of experiments to examine food's role in earning trust.

In a test, participants were told to watch TV — where someone pretending to be a member of the public praised a certain product. The volunteers were given Kit Kat bars to nibble, while the TV people ate either a Kit Kat or grapes as they talked.

    The results showed viewers were much more likely to express an interest in buying the product if the TV showed the other person eating a Kit Kat too.

    The researchers added, “Although similarity in food consumption is not a sign of whether two people will get along, we find consumers treat this as such. They feel more trusting of those who consume as they do. It means people can immediately begin to feel friendship and develop a bond, leading to smoother transactions from the start.”

    Harley Street psychologist Dr Lucy Atcheson said it was already known that wearing similar clothes could instantly create trust. But this was the first report that food had the same effect. She said, “This is really interesting. It makes sense as people feel they have common ground and can trust the other person. That means negotiations are more likely to be successful.”

阅读理解

    According to new research from the University of Cambridge in England, sheep are able to recognize human faces from photographs.

    The farm animals, who are social and have large brains, were previously known to be able to recognize one another, as well as familiar humans. However, their ability to recognize human faces from photos alone is novel.

    The recent study, the results of which were published in the journal Royal Society showed that the woolly creatures could be trained to recognize still images of human faces, including those of former President Barack Obama and actress Emma Watson.

    Initially, the sheep were trained to approach certain images by being given food rewards. Later, they were able to recognize the image for which they had been rewarded. The sheep could even recognize images of faces shown at an angle, though their ability to do so declined by about 15 percent - the same rate at which a human's ability to perform the same task declines.

    “Anyone who has spent time working with sheep will know that they are intelligent, individual animals who are able to recognize their handlers,” said Professor Jenny Morton, who led the Cambridge study. “We've shown with our study that sheep have advanced face-recognition abilities, comparable with those of humans and monkeys.”

    Recognizing faces is one of the most important social skills for human being, and some disorders of the brain, including Huntington's disease, affect this ability.

    “Sheep are long-lived and have brains that are similar in size and complexity to those of some monkeys. That means they can be useful models to help us understand disorders of the brain, such as Huntington's disease, which develops over a long time and affects cognitive abilities. Our study gives us another way to monitor how these abilities change.” Morton said.

阅读理解

Last year, the Bureau of Labor Statistics reported that 55 million people in the U. S. are "gig workers" which is more than 35 percent of the U. S. workforce. That number is projected to jump to 43 percent by 2020.

People are drawn to gig work(零工)because it brings in a little extra income without a major time commitment. And recent technologies like Skype, Slack, and Dropbox have made the gig life a reality, giving you maximum freedom, an ideal work-life balance, and the chance to pursue your passions.

If you're thinking of joining the gig economy, it's never been easier. One of the great things about the gig economy is that you don't have a boss breathing down your neck. As a freelancer, you no longer have to cater to a company culture or work schedule that might cause physical or emotional stress. Instead, you get to choose the type of work you do and who you work with. But this degree of freedom requires a corresponding amount of discipline. With no boss to make sure you're on task, it's all on you.

A lot of gig workers start their careers by hopping on a project because the employer is desperate and in need of help. On the employer's end, it's tough to take on people for higher management positions when the pool of talent is full of gig workers who haven't been given an opportunity to improve their skills. Businesses have to evolve to learn how to account for an influx (涌入) of temporary workers. It is harder for gig workers to become skilled and get promoted.

The workforce is becoming more advanced and educated by the day. You have to keep learning and keep up with industry trends to maintain a competitive edge. This is true even for people in traditional office settings, but it's critical if you're your own boss.

返回首页

试题篮