题型：任务型阅读 题类：常考题 难易度：困难
浙江省温州市“十五校联合体”2018-2019学年高二上学期英语期中联考试卷
Are supermarkets designed to persuade us to buy more? When you enter a supermarket, the manager knows better than you: how you will behave — which way you will walk, where you will look, what will make you buy one product rather than another. When customers go into a shop, they naturally look to their left but move clockwise, towards the right. So supermarket entrances are usually on the left of the building. And the layout is designed to take shoppers around the store, aisle (通道) after aisle, from left to right.
Fresh fruit and vegetables are displayed near supermarket entrances. Basic food like sugar and tea, are not put near each other. They are kept in different aisles so customers are taken past other attractive foods before they find what they want. In this way, shoppers are encouraged to buy products that they do not really want.
People walk quickly through narrow aisles, but they move slowly in wide aisles and give more attention to the products. One best-selling position for products is at the end of aisles, because shoppers slow down to turn into the next aisle. Supermarkets are paid by food companies to put their products in each of these high-selling places.
While parents are waiting to pay, children reach for the sweets and put them in the trolley.
More is bought from a fifteen-foot display of one type of product (e.g. cereal, washing powder) than from a ten-foot one. They do not like to buy from shelves with few products on them because they feel there is something wrong with those products that are there.
A. Another is on shelves at eye level.
B. Sweets are often placed at children's eye level at the checkout.
C. There are always enough products prepared for customers in the supermarket.
D. Then shoppers will pay attention to all the products.
E. This gives the impression that only healthy food is sold in the shop.
F. Customers also buy more when shelves are full than when they are half empty.
G. Supermarkets are one of children's favorite places and they are also big consumers.
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A. It will improve your travel experiences. B. But don't hurry to fold up your paper maps. C. They also had a poorer recollection of surrounding scenery. D. Compared with digital maps, paper maps do have disadvantages. E. What's more, paper maps tend to focus on smaller geographic areas. F. They can also take you back in time to have a glimpse (瞥) of history. G. In other words, they didn't see or experience much during their travels. |
Whether you use a GPS device (设备) in your car or Google Maps on your smartphone, few of us travel anymore without digital help. {#blank#}1{#/blank#} For one thing, GPS isn't as accurate as you might think. What's more, science is beginning to discover that people who rely only on navigational technologies may have a poor sense of place during travel.
{#blank#}2{#/blank#} They soon become outdated as cities change, requiring users to continually purchase updated versions. They're also easily damaged from exposure to water, poor weather conditions and other physical forces.
However, paper maps still offer a few advantages that technologies can't. For example, studying a map allows you to get a full view of where you're going, including the roads, forests, towns, historic sites, rivers and mountains you'll come across along the way. Many older maps are wonderful, offering a lovely feast for the eyes. {#blank#}3{#/blank#}
Research by Toru Ishikawa and colleagues at the University of Tokyo found that GPS users spent 30％ more time looking at their device than those who used a paper map. {#blank#}4{#/blank#} Instead they tended to stare at their screens and follow directions, never gaining a full view of where they were going.
Therefore, go ahead and use your GPS, but also carry a paper map as a handy backup. {#blank#}5{#/blank#} Also it could even be a life-saver!
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