Does Fame Drive You Crazy?

    Although being famous might sound like a dream come true, today's star, feeling like zoo animals, face pressures that few of us can imagine. They are at the center of much of the world's attention. Paparazzi (狗仔队) camp outside their homes, cameras ready. Tabloids (小报) publish thrilling stories about their personal lives. Just imagine not being able to do anything without being photographed or interrupted for a signature!

    According to psychologist Christina Villareal, celebrities — famous people — worry constantly about their public appearance. Eventually, they start to lose track of who they really are, seeing themselves the way their fans imagine them, not as the people they were before everyone knew their names. “Over time,” Villareal says, “they feel separated and alone.”

    The phenomenon of tracking celebrities has been around for ages. In the 4th century B.C., painters followed Alexander the Great into battle, hoping to picture his victories for his admirers. When Charles Dickens visited America in the 19th century, his sold-out readings attracted thousands of fans, leading him to complain (抱怨) about his lack of privacy. Tabloids of the 1920s and 1930s ran articles about film-stars in much the same way that modern tabloids and websites do.

    Being a public figure today, however, is a lot more difficult than it used to be. Superstars cannot move about without worrying about photographers with modern cameras. When they say something silly or do something ridiculous, there is always the Internet to spread the news in minutes and keep their “story” alive forever.

    If fame is so troublesome, why aren't all celebrities running away from it? The answer is there are still ways to deal with it. Some stars stay calm by surrounding themselves with trusted friends and family or by escaping to remote places away from big cities. They focus not on how famous they are but on what they love to do or whatever made them famous in the first place.

    Sometimes a few celebrities can get a little justice. Still, even stars who enjoy full justice often complain about how hard their lives are. They are tired of being famous already.

    Five or six years ago, I attended a lecture on the science of attention. A professor who conducts research over in the medical school was talking about attention blindness, the basic feature of the human brain that, when we concentrate on one task, causes us to miss just about everything else. Because we can't see what we can't see, our lecturer was determined to catch us in the act. He had us watch a video of six people tossing (投掷) basketballs back and forth, three in white shirts and three in black, and our task was to keep track only of the tosses among the people in white. The tape rolled, and everyone began counting.

    Everyone except me. I'm dyslexic (患阅读困难症的), and the moment I saw that tape with the confusing basketball tossers, I knew I wouldn't be able to keep track of their movements, so I let my mind wander. I became curious, though, when about 30 seconds into the tape, a gorilla (大猩猩) walked in among the players. She (we later learned a female student was in the gorilla suit) stared at the camera, beat her chest with her fist, and then went away while they continued passing the balls.

    When the tape stopped, the professor asked how many people had counted at least a dozen basketball tosses. Hands went up all over. He then asked who had counted 13, 14, and congratulated those who'd scored the perfect 15. Then he asked, “And who saw the gorilla?”

    I raised my hand and was surprised to discover I was the only person at my table and one of only three or four in the large room to do so. He'd set us up, trapping us in our own attention blindness. Yes, there had been a trick, but he wasn't the one who had played it on us. By concentrating so hard on counting, we had managed to miss the gorilla in the midst.

    Attention blindness is the fundamental organizing principle of the brain, and I believe that it presents us with a great opportunity. My take is different from that of many neuroscientists: Where they see the shortcomings of the individual, I sense an opportunity for cooperation. Fortunately, given the interactive (互动的) nature of most of our lives in the digital age, we have the tools to control our different forms of attention and take advantage of them.

    It's not easy to admit that everything we've learned about how to pay attention means that we've been missing everything else. It's not easy for us logical, intelligent, confident types to admit that the very key to our success — our ability to discover a problem and solve it, an achievement obtained in all those years in school and beyond — may be exactly what limits us. No one ever told us that our way of seeing left out everything else.

    When I spent the summer with my grandmother, she always set me down to the general store with a list. Behind the counter was a lady like no one I'd ever seen.

    “Excuse me,” I said. She looked up and said, “I'm Miss Bee.”

    “I need to get these.” I said, holding up my list. “So? Go get them. ” Miss Bee pointed to a sign. “There's no one here except you and me and I'm not your servant, so get yourself a basket from that pile.”

    I visited Miss Bee twice a week that summer. Sometimes she shortcharged me. Other times she overcharged. Going to the store was like going into battle. All summer long she found ways to trick me. No sooner had I learned how to pronounce “bicarbonate of soda” and memorized its location on the shelves than she made me hunt for it all over again. But by summer's end the shopping trip that had once taken me an hour was done in 15 minutes.

    “All right, little girl,” she said. “What did you learn this summer?” “That you're a meanie!” I replied. Miss Bee just laughed and said, “I know what you think of me. Well, I don't care! My job is to teach every child I meet life lessons. When you get older you'll be glad!” Glad I met Miss Bee? Ha! The idea was absurd…

    Until one day my daughter came to me with homework troubles. “It's too hard,” she said. “Could you finish my math problems for me?”

    “If I do it for you, how will you ever learn to do it yourself?” I said. Suddenly, I was back at that general store where I had learned the hard way to add up my bill by myself. Had I ever been overcharged since?

    When it comes to gift-giving, not only must the gift giver attempt to infer the recipient's(接受者的) tastes, needs, desires, and reactions, the gift selection may also be affected by the information which it would appear to convey about the giver and the giver-recipient relationship. The ancient practice of gift-giving is still common and important in modern cultures. For instance, Lowes Turner. and Willis (1971) mention a series of British Gallup Polls from 1963-1967, in which it was found that over 90 percent of the adult population did some Christmas gift-giving each year.

Gift-giving has been treated from a variety of related theoretical aspects. A famous theoretical analysis of the gift-giving process is an essay by French anthropologist- sociologist Marcell Mauss(1923). Based on his examination of gift-giving, Mauss concluded that gift-giving is a self-perpetuating(不停的) system of reciprocity. More specifically, Mauss summarized three types of obligations (义务): the obligation to give; the obligation to receive; the obligation to repay.

    The obligation to give may be based on moral or religious necessities, with the need to recognize and keep a status hierarchy(等级制度) or the need to establish or keep peaceful relations. Receiving is seen as similarly obligatory. Mauss noted however that there is a certain tension created in receiving a gift since acceptance is an implied recognition of dependence on the giver. This tension may then be reduced by meeting the third obligation, the obligation to repay. Failure to repay or failure to repay adequately results in a loss of status and self-esteem. Adequate or overly adequate repayment, on the other hand, creates an obligation to repay on the part of the original giver, and the cycle is reinitiated.

    Schwartz (1967) noted that beyond the functions served by the general process of gift exchange, the characteristics of the gift itself also act as a powerful statement of the giver's perception(洞察力) of the recipient. He also suggested that acceptance of a particular gift constitutes an acknowledgment and acceptance of the identity that the gift is seen to imply. Among children this may lead to lasting changes in self-perceptions, but probably gifts have less influence on the self- concept of an adult.

    There can be little doubt that gift-giving is a common experience in human life and consumer behavior.

    Few facts about modern life seem more undeniable than how busy everyone seems to be. Across the industrialized world, large numbers of survey respondents tell researchers they're overburdened with work, at the expense of time with family and friends.

    But the total time people are working, whether paid or otherwise, has not increased in Europe or North America in recent decades. What's more, the date also show that the people who say they're the busiest generally aren't.

    Part of the answer is simple economics. As economies grow, and the incomes of the better-off have risen over time, time has literally become more valuable: Any given hour is worth more, so we experience more pressure to squeeze in more work.

But it's also a result of the kind of work in which many of us are engaged. In the past, farming work was subject to weather limits, white at present people live in an "unlimited world," and there are always more incoming emails, more meetings, more things to read, and digital mobile technology means you have a few more to-do list items.

    With time pressure weighing us down, it's hardly surprising that we live with one eye on the clock. But psychological research demonstrates that this time-awareness actually leads to worse performance. So the ironic consequence of the "busy feeling" is that we could handle to-do list less well than if we weren't so rushed.

    Arguable worst of all, the feeling of rush spreads to affect our leisure time, so that even when life finally does permit an hour or two for recovery, we end up feeling that leisure time should be spent "productively," too.

    If there's a solution to the busyness epidemic(流行病), other than the universal 21-hour workweek, it may lie in clearly realizing just how reasonable our attitudes have become. Historically, the ultimate symbol of wealth, achievement and social superiority was the freedom not to work. Now, it's busyness that has become the indicator of high status. "The best-off in our society are often very busy, and have to be," says Gershunny. "You ask me, am I busy, and I tell you: "Yes, of course I'm busy because I'm an important person!"

    Too often, we measure our worth not by the results we achieve, but by how much of our time we spend. We live crazy lives, at least in part, because it makes us feel good about ourselves.

    Many of us don't pay much attention to the importance of eye care. It is said that if you take care of your body, then you can surely be healthy. That is why our eyes should be given a lot of care. Natural eye care should be put in a number one place.

    There are several causes leading to poor eyesight like having not enough food，genes(基因)and aging(老化). Televisions, computers and reading are also the causes of having poor eyesight. If you happen to work in front of the computer, it is best to take a break every once in a while. Something dirty can cause redness and they will make you feel uncomfortable. It is bad for your eyes, too. If this happens, the best way is to clean your eyes by using cold water. You must also try your best to protect your eyes from harmful things. For example, sunglasses are not just for fashion but they can also serve as a great way to protect your eyesight from UV rays.

    Eating healthy food will do good to your eyesight. Remember that vitamins A, C and E are good for eyes. Try to eat food groups that have these vitamins. And you should do eye exercises which can protect your eyesight, too. If a person exercises regularly(定期地)and eats the right kind of food, his eyes will stay in good condition for a long time.

    All above are natural ways of eye care that help us to keep healthy eyes. Being happy all the time can be helpful to a person's eyesight, too. In a word, eye care is very important，no matter how old a person is.