题型:阅读理解 题类:常考题 难易度:普通
天津市耀华中学2019-2020学年高一上学期英语第二次阶段检测试卷
People generally tend to pick out the best-looking fruits and vegetables when shopping for produce, but Canadian supermarket chain Loblaws is attracting customers with badly-shaped and faulty produce at the price of 30% lower than normal-looking ones.
A trial run of the ugly food line, named "Naturally Imperfect", began with only apples and tomatoes to choose from. Consumer demand has been so huge that Loblaws is going to introduce more unsightly vegetables and fruit options like onions and mushrooms. The line is available at other stores, including Real Canadian Superstore and Your Independent Grocer.
All the produce that will be sold through Naturally Imperfect would otherwise have been used in juices, sauces, or soups, or have not been harvested at all. The director Dan Branson explained that this program benefited both food producers who would otherwise have to let abnormal harvest go to waste, and consumers who could buy fresh produce at low prices. And he was right, given how popular the line has become.
"It really went well beyond our expectation," Branson said. "I think it really spoke to the fact that Canadians are out there really looking for some options."
Of course, Canadians know that beauty is more than skin deep, but they also recognize that they can get the same flavor and nutritional benefits in spite of appearances. The positive response to the initial offering of apples and potatoes showed the opportunity to expand the line and offer more options at a greater price to Canadian families.
"If you grow produce in your backyard, there will be a lot of produce that won't look as pretty as what you will see in a grocery store," said Branson. "And nature doesn't grow everything perfectly. I'd like to think if somebody were to take a No Name Naturally Imperfect apple, put right beside a No.1 apple, close their eyes and eat them, there would be no difference."
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