Persuasion is the art of convincing someone to agree with you. According to the ancient Greeks, there are three basic tools of persuasion : ethos, pathos, and logos.

    Ethos is a speaker's way of convincing the audience that she is trustworthy, honest and reliable. One common way a speaker can develop ethos is by explaining how much experience or education she has in the field. After all, you're more likely to listen to advise about how to take care of your teeth from a dentist than a fireman. A speaker can also create ethos by convincing the audience that she is a good person. If an audience cannot trust you, you will not be able to persuade them.

    Pathos is a speaker's way of connecting with an audience's emotions. For example, a politician who is trying to convince an audience to vote for him might say that he alone can save the country from a terrible war. These words are intended to fill the audience with fear, thus making them support him. Similarly, an animal charity might show an audience pictures of injured dogs and cats, to make the viewers feel pity. If the audience feels bad for the animals, they will be more likely to donate money.

    Logos is the use of facts, statistics, or other evidence to support your argument. An audience will be more likely to believe you if you have convincing data to back up your claims. Presenting this evidence is much more persuasive than simply saying “believe me”.

    Although ethos, pathos, and logos all have their strengths, they are often most effective when used together. Indeed, most speakers use a combination of ethos, pathos, and logos to persuade their audiences. So, the next time you listen to a speech, watch a commercial, or listen to a friend try to convince you to lend him some money, be on the lookout for these ancient Greek tools of persuasion.

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    LakeLander·2 hours ago

    Today, a man talked very loud on his phone on a train between Malvern and Reading, making many passengers upset. I wonder how he would react if I were to read my newspaperoutloudonthetrain, Ihave never had the courage to do it, though.

    Pak50          ···     ·57 minutes ago

    Why not give it a try? Perhaps you should take lessons on a musical instrument. The late musician Dennis Brian is said to have asked a fellow train passenger to turn off his radio. When his request was refused, he took out his French horn(号) and started to practice.

    Angie O'Edema·42 minutes ago

    I don't see how musical instruments can help improve manners in public. Don't do to others what you wouldn't like to be done to yourself. Once, a passenger next to me talked out loud on his mobile phone. I left my seat quietly, giving him some privacy to finish his conversation. He realized this and apologised to me. When his phone rang again later, he left his seat to answer it. You see, a bit of respect and cooperation can do the job better.

    Taodas                          ·29 minutes ago

    I did read my newspaper out loud on a train, and it turned out well. The guy took it in good part, and we chatted happily all the way to Edinburgh.

    Sophie 76                                     ·13minutes ago

    I have not tried reading my newspaper out loud on a train, but ,several years ago, I read some chapters from Harry Porter to my bored and noisy children. Several passengers seemed to appreciate what I did.

    Although English is not as old as Chinese, it is spoken by many people around the world every day. English speakers are always creating new words, and we are often able to know where most words come from.

    Sometimes, however, no one may really know where a word comes from. Did you ever think about why hamburgers are called hamburgers, especially when they are not made with ham? About a hundred years ago, some men went to America from Europe. They came from a big city in Germany called Hamburger. They did not speak good English, but they ate good food. When some Americans saw them eating round pieces of beef, they asked the Germans what it was. The Germans did not understand the question and answered. “We came from Hamburger.” One of these Americans owned a restaurant, and had an idea. He cooked some round pieces of beef like those which the men from Hamburger ate. Then he put each between two pieces of bread and started selling them. Such bread came to be called “ hamburgers”.Today “hamburgers” are sold in many countries around the world.

    Whether this story is true or not, it is certainly is interesting. Knowing why any word has a certain meaning is interesting, too. The reason, for most English words, can be found in any large English dictionary.

    A bite from a tsetse fly (采采蝇) is an extremely unpleasant experience. It is not like a mosquito, which can put its thin mouthpart directly into your blood, often without you noticing. In contrast, the tsetse fly's mouth has tiny saws on it that saw into your skin on its way to suck out your blood.

    To make matters worse, several species of tsetse fly can transmit diseases. One of the most dangerous is a parasite that causes ＂sleeping sickness＂, or ＂human African trypanosomiasis＂to give it its official name. Without treatment, an infection is usually fatal.

    Like so many tropical diseases, sleeping sickness has often been neglected by medical researchers. However, researchers have long endeavored to understand how it avoids our bodies' defence mechanisms. Some of their insights could now help us eliminate sleeping sickness altogether.

    There are two closely-related single-celled parasites that cause this deathly sleep: Trypanosoma brucei rhodesiense and T. b. gambiense. The latter is far more common: it is responsible for up to 95% of cases, mostly in western Africa. It takes several years to kill a person, while T. brucei rhodesiense can cause death within months. There are still other forms that infect livestock.

    After the initial bite, sleeping sickness symptoms often start with a fever, headaches and aching muscles. As the illness goes on, those infected become increasingly tired, which is where it gets its name. Personality changes, severe confusion and poor coordination can also happen.

    While medication does help, some treatments are toxic and can themselves be deadly, especially if they are given after the disease has reached the brain.

    It is worth noting that sleeping sickness is no longer as deadly as it once was. In the early 20th Century several hundred thousand people were infected each year. By the 1960s the disease was considered ＂under control＂ and had reached very low numbers, making its spread more difficult. But in the 1970s there was another major epidemic, which took 20 years to control.

    Since then, better screening programmes and earlier interventions have reduced the number of cases dramatically. In 2009 there were fewer than 10,000 cases for the first time since records began, and in 2015 this figure dropped to fewer than 3,000, according to the latest figures from the World Health Organisation. The WHO hopes the disease will be completely eliminated by 2020.

    While this decline looks positive, there may be many more cases that go unreported in rural Africa. To eliminate the disease completely, infections have to be closely monitored.

    More problematically, a series of new studies have shown that the parasite is more complicated than previously believed.

    Sleeping sickness has always been considered —— and diagnosed —— as a blood disease, because T. brucei parasites can readily be detected in the blood of its victims.

    Rembrandt Harmenszoon van Rijn was one of the greatest artists of all time. He was born on July 15, 1606, in Leiden, Holland. Rembrandt began painting at an early age. At the age of 15, he traveled to Amsterdam to study art. But he soon returned home to paint on his own.

    Rembrandt's first paintings were of subjects from history. He used bright colors and shiny paints. These paintings were popular. Rembrandt became well-known in his community.

    In 1628, Rembrandt began to teach art. He was a respected teacher with many students. In 1632, Rembrandt again moved to Amsterdam. He began painting portraits (肖像) of many well-known people in Amsterdam. He soon became famous in Holland for his beautiful portraits.

    In 1634, he married a wealthy and educated girl named Saskia. She served as a model for many of his paintings. They moved into a large home where Rembrandt hung many of the paintings that he had collected. He enjoyed buying paintings by other artists.

    Rembrandt continued to succeed as an artist. But tragedy (悲剧) began to strike his family. Three of his four children died at a very early age. His wife, Saskia, died in 1642.

    Rembrandt became very sad. He began to paint with darker colors. But somehow, his painting grew even more beautiful. He used dark colors around the figures in his paintings. The figures themselves were painted as if a soft light were shining on them. One of Rembrandt's most famous paintings, The Night Watch, is from this period.

    Rembrandt began to paint more for himself and less for other people. Although his work was excellent, he was not able to make enough money to keep his house.

    Until he died on October 4, 1669, Rembrandt continued to paint. Rembrandt created over 600 paintings, 300 etchings (蚀刻画), and 1,400 drawings. Some of his most fascinating paintings were the portraits that he painted of himself. About 100 self-portraits leave a great record of his lifetime.

    During World War Ⅱ, William Powell served in Europe as a solider in the US Army. Golf was his hobby. He played at some of the most popular courses in Scotland. However, upon his return home, William Powell was discouraged to find that he wasn't allowed to play golf at local courses because he was an African American. William Powell took a unique approach to solving his problem. He built his own golf course.

    William Powell began the construction of the Clearview Golf Course in 1946. He moved rocks and spread grass seeds to build a golf course in Canton, Ohio. He convinced two African American doctors to invest in the course and continued to build it for the next year and a half. William Powell built it without the help of a designer. He did it while working at night as a security guard. In 1948, the Clearview Golf Course opened, and the business is still popular today.

    In 1967, William Powell's daughter, Renee, became a professional golfer on the Ladies Professional Golf Association (LPGA) tour. Now, she serves as Head Professional at her father's golf course. In 2001, the Clearview Golf Course was one of the 15 golf courses listed on the National Register of Historic Places. It's the only course owned, built, designed and run by African Americans. The Clearview Golf Course not only serves as a challenge to experienced golfers, but also provides an enjoyable round for those players who are new to the game.

    In 2009, the Professional Golfers' Association of America (PGA of America) honored William Powell with a Distinguished Service Award. William Powell, 92 years old, accepted the award politely. "I have had so many special things happen to me, because the golf sees no color," he said.