Going green seems to be fad (时尚) for a lot of people these days. Whether that is good or bad, we can't really say, but for the two of us, going green is not a fad but a lifestyle.

    On April 22, 2011, we decided to go green every single day for an entire year. This meant doing 365 different green things, and it also meant challenging ourselves to go green beyond easy things. Rather than recycle and reduce our energy, we had to think of 365 different green things to do and this was no easy task.

    With the idea of going green every single day for a year, Our Green Year started. My wife and I decided to educate people about how they could go green in their lives and hoped we could show people all the green things that could be done to help the environment. We wanted to push the message that every little bit helps.

    Over the course of Our Green Year, we completely changed our lifestyle. We now shop at organic(有机的)stores. We consume less meat, choosing green food. We have greatly reduced our buying we don't need. We have given away half of what we owned through websites. Our home is kept clean by vinegar and lemon juice, with no chemical cleaners. We make our own butter, enjoying the smell of home-made fresh bread. In our home office anyone caught doing something ungreen might be punished.

    Our minds have been changed by Our Green Year. We are grateful for the chance to have been able to go green and educate others. We believe that we do have the power to change things and help our planet.

    Bad news sells. If it bleeds, it leads. No news is good news, and good news is no news. Those are the classic rules for the evening broadcasts and the morning papers. But now that information is being spread and monitored(监控) in different ways, researchers are discovering new rules. By tracking people's e-mails and online posts, scientists have found that good news can spread faster and farther than disasters and sob stories.

    “The 'if it bleeds' rule works for mass media,” says Jonah Berger, a scholar at the University of Pennsylvania. “They want your eyeballs and don't care how you're feeling. But when you share a story with your friends, you care a lot more how they react. You don't want them to think of you as a Debbie Downer.”

    Researchers analyzing word-of-mouth communication—e-mails, Web posts and reviews, face-to-face conversations—found that it tended to be more positive than negative, but that didn't necessarily mean people preferred positive news. Was positive news shared more often simply because people experienced more good things than bad things? To test for that possibility, Dr. Berger looked at how people spread a particular set of news stories: thousands of articles on The New York Times' website. He and a Penn colleague analyzed the “most e-mailed” list for six months. One of his first findings was that articles in the science section were much more likely to make the list than non-science articles. He found that science amazed Times' readers and made them want to share this positive feeling with others.

    Readers also tended to share articles that were exciting or funny, or that inspired negative feelings like anger or anxiety, but not articles that left them merely sad. They needed to be aroused(激发) one way or the other, and they preferred good news to bad. The more positive an article, the more likely it was to be shared, as Dr. Berger explains in his new book, “Contagious: Why Things Catch On.”

    As for old people, some of the applications are hard to use because they didn't grow up with them. They don't have simple models of how they should work, what to do when something doesn't work or where to go for help. We make it as easy as possible to be used for people who are not familiar with the technology.

    I think there is huge potential and we are designing it. The ability to connect to friends, who remember the same movies and news and music, is really important, especially as people get old. They end up in retirement homes and they aren't always close to their friends. Allowing the network to help them connect with friends and family is a really powerful thing.

    My mother is an enthusiastic user of the Internet，although it took me years to get her to use e-mail. She was born with normal hearing, but lost it when she was 3.She was totally deaf for many years, until age 53, when she got ear aids. They work really well. That is a big change for her. But before then, her friends couldn't call her on the phone, so they insisted she use e-mail to communicate with them.

    Young people don't even think of the Internet as technology. It's just there, and they use it. There's been a very interesting change in communications styles between old people and young people. There are some kids who are now in their teens and aren't willing to make phone calls. And they think of e-mail as old-fashioned and slow.

    The reason why teens don't make phone calls seems to be that they don't know what to say. When they call they often stop for a while. They don't know what to say，and there's this silence. On the other hand, texting is considered proper, and it's okay if you don't answer. You might have been distracted. It's not considered rude. But it is considered strange if you're in this kind of voice conversation and simply stop talking.

    Do you need help in creating a character for your novel? Well, you have come to the right article.

    Write down your characters full name.

    You can also write down any other name/nickname/title he or she has. Try not to use your name or someone else's name that you know, as this may be considered personal information. You may be writing a mystery and your main character may just be referred to as, for example, the Man, all the way through the novel. Even if in this situation, to add depth to your character, you should know the character inside-out even if the reader will not.

    Describe your character's physical features.

    Does he/she have red or blonde hair? What color is his/her skin? Is he or she a human, animal, robot or imagined creature? Make your character unusual. Describe your character in an interesting way, even if your character is meant to be common or average. The possibilities are vast; just make the descriptive language good, so that it conjures up(使在脑海中显现)the character for the readers.

    Describe the character's personality in detail

    They are all great for working with as a writer, but you must choose a reasonable one that best fits your

Character—don't try to give the character an unlikely combination of many features. Don't give the character merely neutral or good features. Also add the bad habits and weaknesses. Your character is best if presented as defective (in actions, appearance or personality).Your character can make mistakes, have bad habits, and have little interesting strange habits. This is what makes the character interesting.

    Work out a good plot.

    What is a good story without a good plot? Maybe your character has become mixed up with some bad people or a strange mystery. Maybe your character has only months to live and wants to do something great

    But, the plots must be connected to the character. Keep imagining.

    Asking for help is a sign of strength rather than weakness. In American culture, the independent individual is seen as their ideal. As the University of Missouri at St. Louis states on its website under the heading Key American Values, “Americans have been trained since very early in their lives to consider themselves as separate individuals who are responsible for their own situations in life and their own destinies.” The value also makes them think they can do everything themselves, and makes them feel badly about asking for help when they need it.

    And when it comes to work situations, when they think about asking for help there, sometimes they fear that a request for help would make them look inept. While this has always been true for men, many women in the workplace have felt the need to try twice as hard as their male colleagues and do twice as much to get just as far and to prove their worth. Sometimes when we think about asking for help, our inner voices tell us, "See, if you admit you can't do this on your own, they'll see you for the imposter(骗子) you really are."

    But the fact is, even though individualism is on the rise, we can't do everything by ourselves and we shouldn't try.

    Apple founder Steve Jobs once told the Santa Clara Valley Historical Association about the power of asking for help, and how he "never found anybody who didn't want to help me when I asked them for help". He said, at the age of 12, he called Bill Hewlett, co-founder of Hewlett-Packard, on the phone after getting his number from the phone book and asking him for spare parts so he could build a frequency counter(计频器). And Hewlett agreed and offered young Jobs a summer job assembling frequency counters.

    "If you're afraid of failing, you won't get very far," Jobs said.

    A large body of research has been developed in recent years to explain many aspects of willpower. Most of the researchers exploring self-control do so with an obvious goal in mind: How can willpower be strengthened? If willpower is truly a limited resource, as the research suggests, what can be done to make it stay strong?

    Avoiding temptation (诱惑) is an effective method for maintaining self-control, which is called the "out of sight, out of mind" principle. One recent study, for instance, found office workers less attracted to candy in the desk drawer than that on top of their desks, in plain sight.

    The research suggesting that we possess a limited reservoir of self-control raises a troubling question. When we face too many temptations, are we to fail? Not necessarily. Researchers don't believe that one's willpower is ever completely exhausted. Rather, people appear to hold some willpower in reserve, saved for future demands. The right motivation allows us to tap into those reserves, allowing us to carry on even when our self-control strength has been run down. High motivation might help overcome weakened willpower-at least to a point.

    Willpower may also be made less vulnerable (脆弱) to being exhausted in the first place.

    Researchers who study self-control often describe it as being like a muscle that gets tired with heavy use. But there is another aspect to the muscle comparison, they say. While muscles become exhausted by exercise in the short term, they are strengthened by regular exercise in the long term. Similarly, regular practices of self-control may improve willpower strength.

    The evidence from willpower-exhaustion studies also suggests that making a list of resolutions on New Year's Eve is the worst possible approach. Being exhausted in one area can reduce willpower in other areas, so it makes more sense to focus on a single goal at a time. In other words, don't try to quit smoking, adopt a healthy diet and start a new exercise plan at the same time. Taking goals one by one is a better approach. Once a good habit is in place, Baumeister says, you'll no longer need to draw on your willpower to maintain the behavior. Eventually healthy habits will become routine, and won't require making decisions at all.