A news release (释放，发布）is a tool of communication，through which information is passed to even the farthest end of the world.It keeps us well informed of the happenings of the world which would otherwise remain unknown.

    When writing a news release，keep in mind that the media receive hundreds of releases every day.Try to follow these guidelines：Keep it short and professional.Come up with a catchy headline that will grasp someone's attention.Sometimes the title will take more time to come up with than writing the release.That's okay－the headline could be critical for getting an event covered!

    Cover the 5 W's in your first paragraph.Those are who you are; what you are doing；where，when you are doing；why you are doing it，which help us understand the details about the event.Besides，any opinions in the news release should be put in quotations from your designated spokesperson.Include things that the media finds newsworthy，which is the most essential.

    Make the time on your news release at least half an hour later than the time you have told activists to show up at an event.This will ensure that activists are prepared and in place by the time the media arrive.

    Choose a spokesperson for the event who can be quoted in the release and will be available for calls at that number the day before the event.

    Have someone proof the release for spelling，grammar and content (determine whether what you are trying to relay is clear and right)．Sometimes the person who writes the release may not notice mistakes that a fresh pair of eyes will catch.

    Accuracy is the last but not least important in terms of your content and the location and time that you tell the media.If you do make a mistake，it is critical that you call and notify the media of the correction.

    A “Gap Year” is a period of time when a student takes a break before going to university. It is often spent travelling or working. It can give young people useful learning experiences and new skills.

    Gap years are popular with European and Australian students, but remain less popular in America. However, in recent years, more and more American students are preparing for college by taking a gap year. The advantages of taking a gap year are as follows：

Learn about the World and Yourself

    Although you don't have to go abroad to experience gap years, most gap year students catch the chance to travel abroad. You are able to work out who you are and what you are for. The experiences of different cultures offer you interesting lessons. You can learn more about the world and get to know yourself better.

 Face Challenges and Have Fun

    A gap year is not only a time to take a vacation, but also a time to face challenges. Gap year students usually work, volunteer or take service projects. You have to learn how to get along in the real world. This process isn't always easy, but it is an important part of growing up. Only in this way can you enjoy life and have fun.

Save Money and Improve Your College Admission Chances

    There's a common thought that gap years are only for rich students, but it's not true. Actually, taking a gap year can save your money. Gap year students often take a part-time job. Besides, at the end of a gap year, students are much more likely to know what to study in college. Clear learning goals ran keep the students working hard instead of wasting time and money playing.

    Imagine an admission officer trying to admit (录取) only one between two students. Both of them are excellent and have high grades. However, one student has much practical experience or has volunteered in his vacation. Who do you think the admission officer will choose?

    The world's first robot police officer has started working. Its name is 'RoboCop' and it went into service for the Dubai Police earlier this week. Robocop's first official duty was to greet guests at the opening of a security conference in Dubai. Apart from greeting visitors' its job was to answer questions and give directions. RoboCop has a built — in tablet for people to interact with. People can use the tablet to pay traffic fines and use other smart police services. The tablet is linked to a police station, so people can talk to human police officers. In addition, RoboCop can speak six languages, including English and Arabic. The 170 - centimetre - tall robot can also shake hands, salute people and recognize people's emotions and facial expressions.

    Dubai Police says RoboCop is the first of many robot police officers for the city. A spokesman said that by 2030, 25 per cent of the Dubai Police force will be robots. He said: “We are looking to make everything smart in Dubai Police. By 2030, we will have the first smart police station which won't require human employees.”

    “The RoboCop is the latest smart addition to the police force and has been designed to help us fight crime, keep the city safe and improve happiness levels,” He added. He also said that RoboCop would, “assist and help people in the malls or on the streets”. An official at the security conference commented that the future is here now, saying: “The age of the robots is no longer coming. It has arrived.”

    Eudaimonia is an Ancient Greek word, particularly stressed by the philosophers Plato and Aristotle, which deserves far more attention than it has because it corrects the shortfalls (缺失)in one of the most central, but troubling words in our modem language: happiness.

    When we nowadays try to clearly express the purpose of our lives，it is the word "happiness" that we commonly turn to. We tell ourselves and others that the most important principle for our jobs, our relationships and the conduct of our day-to-day lives is the pursuit of happiness. It sounds like an innocent enough idea, but too much reliance on the term means that we frequently unfairly tend to quit or, at least, heavily question a great many challenging but worthwhile situations. The Ancient Greeks did not believe that the purpose of life was to be happy; they proposed that it was to achieve Eudaimonia, a word which has been best translated as "fulfilment".

    What distinguishes happiness from fulfilment is pain. It is very possible to be fulfilled and—at the same time—under pressure, suffering physically or mentally, overburdened and, quite frequently, in an irritable (易怒的)mood. This is a slight psychological difference that is hard for the word "happiness" to capture, for it's tricky to speak of being happy yet unhappy, or happy yet suffering. However, such a combination is readily accommodated within the respected and noble-sounding idea of Eudaimonia.

    The word encourages us to trust that many of life's most worthwhile projects will sometimes be in conflict with contentment, and yet will be worth pursuing. Properly exploring our professional talents, managing a household, keeping a relationship going, creating a new business venture or engaging in politics... none of these goals are likely to leave us cheerful and grinning on a daily basis. They will, in fact, involve us in all manner of challenges that will deeply exhaust and weaken us, provoke (激怒)and wound us. And yet we will perhaps, at the end of our lives, still feel that the tasks were worth undertaking. Through them, we'll have achieved something deeper and more interesting than happiness.

    With the word Eudaimonia in mind, we can stop imagining that we are aiming for a pain-free existence—and then blaming ourselves unfairly for being in a bad mood. We'll know that we are trying to do something far more important than smile all the time: we're striving to do justice to our full human potential.

    A company in San Francisco, California, has found a way to turn used plastic bottles into women's shoes.

    Every day, millions of Americans drink water and other liquids from plastic bottles. More than 60 million of them are thrown away each day. Many of the plastic bottles end up in landfills or are burned with other waste products.

    A San Francisco start-up company called Rothy's, however, turns this plastic waste into environmentally friendly shoes. Roth Martin is the company's co-founder. He explains how they turn plastic into soft material for women's feet. They take the plastic, clean it, and break it down into small pieces. Then they press them through a device that makes soft fibers. Those fibers arc then combined together. This is done by a 3D machine. It is designed to reduce waste while making the shoes. The knitted stuff and the inner part of the shoe arc then attached to the shoe's outer part, called the sole (鞋底).This outer sole is also made from environmentally friendly material: responsibly responsibly sourced no-carbon rubber.

    Rolhy's shoes are sold online. They are flat shoes, with either a rounded or pointed toe. They come in different colors and designs. They cost either $ 125 or $ 145 per pair, depending on the design. After American actress Gwyneth Paltrow discovered them last year, the demand for the shoes grew. Martin says there is no shortage of material to fill that demand. "We're not going to run out of water bottles any time soon. So we have a limitless supply of material, and I think that is a good sign for our future." When the environmentally friendly shoes wear out, customers can return them at no cost to a company that uses the recycled material to make other products.

    For now, the shoes are only available to be shipped in the United States. However, the company says it will add international shipping in the near future.

    Older women who walk a little over three kilometers each day might live longer than less active women of the same age, a new study suggests.

    Many Americans hoping to stay healthy set a daily goal of 10, 000 steps, or about eight kilometers. They often have this goal because they are wearing electronic devices which set that target, note researchers in the United States. Their findings appeared recently in the publication JAMA Internal Medicine.

    But it is not clear how much intensity(强度)or speed matter when counting the health benefits of every step, the researchers write. They add that 10,000 steps per day might not be the right goal for everyone.

    For the study, researchers observed 17,000 women, all in their early 70s. They asked the women to wear accelerometers for at least four days. Accelerometers are small devices that measure the number of steps and the intensity of movement. The researchers followed up with the women much later, around 4. 3 years later, on average. Since the beginning of the study, 504 women had died. Compared to women who took no more than 2, 718 steps daily, the women who took at least 4,363 steps per day were 41 percent less likely to die.

    "Even a modest amount of steps is associated with lower death rates," said I-Min Lee, the lead writer of a report on the study. "The rate of stepping did not matter in these older women: it was the number of steps that mattered.

    The study had a few limitations. For example, the researchers only measured women's movements once, at the start of the study period. It is possible that the women's behaviors changed over time. Still, the results are "good news for older adults who may have difficulty walking at faster paces, "said Keith Diaz, a researcher at Columbia University. He was not involved in the study.

    "Any walking is better than nothing," Diaz said by email. "With even small amounts of walking, your risk of death will be sharply reduced "For those who have difficulty walking, other research shows that any form of aerobic activity provides health benefits," he added. "Swimming, bicycling or any form of activity that is continuous in nature will provide health benefits.