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题型:阅读理解 题类:常考题 难易度:普通

湖北省荆门市2019-2020学年高二上学期英语期末考试试卷

阅读理解

    Home party marketing originated in America in the early twentieth century. At that time, direct selling had become a very common part of American life. Door-to-door salesmen would travel throughout the country selling anything from sewing machines to cure-all medicines. In 1931, a man named Frank Stanley Beveridge who had dug enough gold by doing this selling started a company called Stanley Home Products. The company sold cleaning supplies to housewives.

    Soon after Mr. Beveridge began his company, one of his salesmen began selling Stanley products at home parties. The salesman would organize a Stanley Party where he could give a cleaning demonstration (演示) to a room full of guests. It allowed him to sell Stanley products to many different customers at once, and it proved to be much more effective than standard door-to-door sales. The practice quickly became the main marketing strategy (策略) of Stanley Home Products.

    Next, during the 1940s, many housewives started selling Stanley products to make extra money for their families. The job was perfect for housewives because Stanley sellers could work from home and set their own schedules. A single mother named Brownie Wise took full advantage of this opportunity and quickly became one of Stanley's top sellers.

    Not long after that, she started her own direct selling business called Tupperware Patio Parties, which focused on selling a new type of plastic food container, Tupperware, using the Stanley home party system. Wise had realized Tupperware was perfect for the home party system. She could show her customers its patented (专利的) airtight seal, and she could also take away their anxiety about the safety of plastics -a fairly new invention at the time. Wise's company was very successful, and it was soon selling more Tupperware than department stores.

    Today, many other companies have adopted home party marketing plans. So, next time you leave friend's party with a hundred dollars' worth of new Tupperware or jewelry, you can thank Frank Stanley Beveridge and Brownie Wise for your unintended purchase.

(1)、What do we know about Frank Stanley Beveridge?
A、He was an inventor of many home products. B、He was an experienced door-to-door salesman. C、He was the president of Tupperware Patio Parties. D、He was the first person to organize a Stanley Party.
(2)、Why was being a home party seller a perfect job for housewives?
A、They liked holding parties at their house. B、They could make some money quickly. C、They needed hardly any pre-job training. D、They could work under a flexible schedule.
(3)、According to Wise, why was Tupperware perfect for the home party system?
A、It was liked by party organizers. B、It required a demonstration. C、It sold badly in department stores. D、It was especially made for the system.
(4)、This text is organized in the pattern of ____________.
A、time and events B、comparison and contrast C、cause and effect D、argument and explanation
举一反三
阅读理解

    Founded in 2010, Wall Street Daily is an independent, honest publisher of news and opinions regarding global financial markets. Its writing staff consists of gifted journalists and investment(投资) professionals. They provide original, practical ideas based on superior insights into value and where and how to find it. They learn facts others don't, they see things differently, and they do a better job to earn money. The following experts are most outstanding of them.

Robert Williams is the Publisher and Founder of Wall Street Daily. Before launching Wall Street Daily, he was the lead financial analyst for Forbes Top 50 private corporation and an analyst to one of the largest academic donations on Earth. Williams has worked alongside venture capitalists(风险投资商), bestselling authors, multi-million-dollar hedge fund(对冲基金)manager, and even billionaire owners of major professional sports merchants. Since launching Wall Street Daily, it's estimated that Williams has helped unlock $26 million in new investor wealth.

Louis Basenese helped direct over $1 billion in institutional capital at Morgan Stanley before leaving Wall Street for Silicon Valley. Now, as the world's premier venture capital analyst, Louis tracks early investment opportunities born from technological breakthroughs and new drug discoveries. Louis serves as the Investment Director for his wildly popular publications True Alpha, Extreme Alpha, and Venture Cap Strategist.

For 27 years, Martin Hutchinson was an international merchant banker in London, New York, and Zagreb. He ran trading platforms for two European banks before serving as director of a Spanish venture capital company, advisor to the Korean company Sunkyong, and chairman of a U.S. group building company company. In Zagreb, he established the Croation debt capital markets, set up the corporate finance operations of Privredna Banka Zagreb, and arranged for the management of 800,000 frozen Macedonian for eign currency savings accounts.

阅读理解

    When other nine-year-old kids were playing games, she was working at a petrol station. When other teens were studying or going out, she fought to find a place to sleep on the street. But she beat these terrible setbacks(挫折) to win a highly competitive scholarship and gain entry (录入)into Harvard University. And her amazing story has inspired a movie, “Homeless to Harvard: The Liz Murray Story”.

    Liz Murray, a 22-year-old American girl, has been writing a real-life story of willpower and determination. Liz grew up with two drug-addicted parents. There was never enough food or warm clothes in the house. Liz was the only member of the family who had a job. Her mother had AIDS and died when Liz was just l5 years old. The effect of that loss became a turning point in her life. Connecting the environment in which she had grown up with how her mother had died. She decided to do something about it.

    Liz went back to school. She threw herself into her studies, never telling her teachers that she was homeless. At night, she lived on the streets. “What drove me to live on had something to do with understanding, and by understanding that there was a whole other way of being. I had only experienced a small part of the society,” she wrote in her book Breaking Night.

    She admitted that she used envy (妒忌)to drive herself on. She used the benefits that come easily to others, such as a safe living environment, to encourage herself that “next to nothing could hold me down”. She finished high school in just two years and won a full scholarship to study at Harvard University. But Liz decided to leave her top university a couple of months earlier this year in order to take care of her father, who has also developed AIDS. “I love my parents so much. They are drug addicts. But I never forget that they love me all the time. ”

    Liz wants moviegoers(常看电影的人) to come away with the idea that changing your life is “as simple as making a decision”.

阅读理解

    According to new research from the University of Cambridge in England, sheep are able to recognize human faces from photographs.

    The farm animals, who are social and have large brains, were previously known to be able to recognize one another, as well as familiar humans. However, their ability to recognize human faces from photos alone is novel.

    The recent study, the results of which were published in the journal Royal Society showed that the woolly creatures could be trained to recognize still images of human faces, including those of former President Barack Obama and actress Emma Watson.

    Initially, the sheep were trained to approach certain images by being given food rewards. Later, they were able to recognize the image for which they had been rewarded. The sheep could even recognize images of faces shown at an angle, though their ability to do so declined by about 15 percent – the same rate at which a human's ability to perform the same task declines.

    “Anyone who has spent time working with sheep will know that they are intelligent, individual animals who are able to recognize their handlers,” said Professor Jenny Morton, who led the Cambridge study. “We've shown with our study that sheep have advanced face-recognition abilities, comparable with those of humans and monkeys.”

    Recognizing faces is one of the most important social skills for human being, and some disorders of the brain, including Huntington's disease, affect this ability.

    “Sheep are long-lived and have brains that are similar in size and complexity to those of some monkeys. That means they can be useful models to help us understand disorders of the brain, such as Huntington's disease, which develops over a long time and affects cognitive abilities. Our study gives us another way to monitor how these abilities change.” Morton said.

阅读理解

    The latest IPCC report does not mince words(直言不讳地) about the state of our planet: we must act now to achieve global change at a scale that has “no documented historical precedent(先例)” in order to avoid the climate disaster that would result from a 2 degree C rise in average global temperature. Climate change already affects the world's most helpless people including poor rural communities that depend on the land for their livings and coastal communities. Indeed, we have already seen the clear asymmetry(不对称) of suffering resulting from extreme weather events, such as hurricanes, floods, droughts, wildfires and more.

    So far, advocates and politicians have tended to focus on reducing fossil fuel(矿物燃料) consumption through technology and/or policy, such as a sharp carbon tax, as climate solutions. These proposals are, of course, essential to reducing manmade carbon emissions(排放)-71 percent of which are produced by just 100 fossil fuel companies.

    Yet the international focus on fossil fuels has overshadowed(使......显得不重要) the most powerful and cost-efficient carbon-capture technology the world has yet seen: forests. Recent scientific research confirms that forests and other “natural climate solutions” are absolutely essential in reducing climate change. In fact, natural climate solutions can help us achieve 37 percent of our climate target, even though they currently receive only 2.5 percent of public climate financing.

    Forests' power to store carbon dioxide through the simple process of tree growth is staggering: one tree can even store an average of about 48 pounds of carbon dioxide in one year. Recent research show undamaged forests are capable of storing the same amount of the carbon dioxide emissions of entire countries such as Peru and Colombia.

    For this reason, policy makers and business leaders must create and strengthen ambitious policies to prevent deforestation, and support the sustainable management of standing forests in the fight against climate change. Protecting the world's forests ensures they can continue to provide essential functions aside from climate stability, including producing oxygen, filtering water and supporting biodiversity. Not only do all the world's people depend on forests to provide clean air, clean water,oxygen, and medicines, but 1.6 billion people rely on them directly for their livelihoods.

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