题型:阅读理解 题类:常考题 难易度:普通
宁夏银川一中2018-2019学年高一上学期英语期末考试试卷
Kentucky Fried Chicken has filed a lawsuit(提起诉讼) against three companies in China, because their social media accounts spread false information about its food, including that its chickens have eight legs. The case comes as the Beijing government holds an activity to clean up rumours (谣言)on social media(媒体). Internet marketers have been accused (指控) of trying to control online opinions of their customers by posting false information about their competitors.
In an announcement posted on its Chinese website, KFC said one of the best-known false rumours was that chickens used by the company have six wings and eight legs. It is requesting 1.5 million yuan and an official apology from each of three companies. It is also asking for an immediate stop to their activities to hurt it by spreading rumours.
The fried chicken chain is China's biggest restaurant operator and is a kind of fast food for young people in China. It has more than 4, 600 restaurants in the country, and on average, opens a new branch every day. KFC'S China chief executive officer(行政长官), Qu Cuirong, said that it is difficult for companies to protect their brands(品牌) against rumours because it is hard for them to collect evidence. She added, "The efforts by the government in recent years to purify(净化) the online environment have offered us much more confidence."
The companies are Shanxi Weilukuang Technology Company, Taiyuan Zero Point Technology Company and Yingchenanzhi Success and Culture Communication in Shenzhen, south-east China. Calls to numbers listed for the companies either rang unanswered or were not available. In fact, authorities(官方) began an activity two years ago to clean up what they called online rumours. Comments in state media have argued that a clean-up is needed.
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