Ahead of so-called Singles' Day on the 11th of this month，2013, online sales have already begun peaking.

    The leading e-business platform, tmall.com, has promoted(促销) its fifty-percent-off discount to attract consumers. They are also trying to attract buyers through social media. Vice President of tmall.com Wang Yulei says more than 20 thousand online stores have joined the Double 11 Day sales. But this number has doubled. The final number of how many products going to be on sale has not been known yet. But so far, many more products planned to be put on shelves with discounts.

    During last year's Singles' Day, tmall.com, together with taobao.com, reached a record of 19.1 billion yuan in sales, which considered a milestone in the e-business history of China.

    Singles' Day was first started by Chinese college students in the 1990s as the opposite of Valentine's Day, a celebration for people without romantic partners. The timing was based on the date: Nov. 11—or double 11—for singles. Single young people would treat each other to dinner or give gifts to show love to someone and end their single status.

    But now, the Singles' Day has been promoted as a kind of grand craze just for the shopping season, thanks to thousands of discounted products being promoted online.

    Taobao.com was the first big e-retail platform which used the double 11 idea to promote sales. Taobao.com reached one million yuan worth of sales on that day in 2009, when they first promoted the Singles' Day idea. In 2010, the sales increased to 936 million yuan. The figure climbed up to 5.3 billion yuan in 2011, putting huge demand on shipping services. The figure doubled in 2012.

    E-commerce is considered to be replacing the traditional retailing industry, but the reality is both sides are learning from each other.

    In the fall of 1959, Freed suffered a bad reputation for rumors of bribery (贿赂行为), and his troubles were too strong to be resisted. When WABC asked Freed to sign a statement swearing that he had never taken bribes, he refused and was fired. Although he later signed such a statement for WNEW-TV, he lost his television show as well.

    Finding himself unwelcome in New York, Freed fled to the West Coast, where he managed to land a daytime disc jockey (流行音乐播音员) job at KDAY in Los Angeles in 1960. Legal problems continued to bother him, though, and he was charged with taking bribes of more than $30,000 from a number of record companies. Publicly, Freed denied that he had ever accepted direct bribes, although he acknowledged that he had accepted gifts from record companies, but only for playing records that he was certain would become hits anyway. After a short time at KDAY, he left when the station management refused to let him promote his live rock ‘n' roll shows. He returned to New York, but not as a broadcaster. At the height of the great enthusiasm for the twist dance, he hosted a Manhattan twist revue (时事讽刺剧), but when this enthusiasm cooled, he found a disc jockey job at WQAM in Miami in 1962. During this difficult period, Freed began drinking heavily and lost his job in Miami after only two months. In December of 1962 he was found guilty in New York of two charges of commercial bribery and was given a six-month sentence and fined $300. This effectively ended his career.

    Freed spent the last years of his life in Palm Springs, California. Although he had redefined what it meant to be a disc jockey and named the music that had become an anthem (圣歌) for the world's youth, he was a disgraced (耻辱的) and broken man, no longer able to work in the business he loved. On January 20, 1965, he died in a hospital in Palm Springs.

    Most heroes are not super. They don't appear in comic books, on television, or in movies. They just do what they believe needs to be done to make their world a better place. Bike Batman is one of them.

    Bike Batman is a 30-year-old married engineer who lives in Seattle, Washington. He's a cyclist who also buys and sells bikes as a hobby.

    About three years ago, he was looking for a bike for his wife. He found one on Craigslist, a website where people list things they want to sell. As he often does, he also looked at Bike Index, a popular website that allows users to register their bikes and post reports when they're taken. The bike, which he was considering purchasing, clearly matched one reported stolen on Bike Index.

    Then he called the person who claimed to be the bike's owner and arranged to meet him— supposedly to complete the sale. When the two men met, Bike Batman told the thief, “You've got two options. You can wait until a police officer gets here, or you can just get out of here.” You can imagine what the thief did.

    After that first success, Bike Batman developed a safer routine. When he sees questionable bike ads on Craigslist, he cross-references the image with bikes reported on Bike Index. Once he has confirmed it with the owner, he arranges a meet-up with the thief and will call the Seattle police department so that officers can participate in the action. In more than half of the 22 cases in which he has got back and returned bikes, the thieves have been arrested. In one case, Bike Batman even helped a family recover a wide range of prized possessions that suspects had stolen during a home burglary.

    His nickname came from a discussion with a police officer who suggested he be called “Robin Hood”. Since he wasn't exactly stealing from the rich and giving to the poor, “Batman” seemed a better fit. The idea of a superhero punishing criminals feels pretty silly to him, but the main reason he continues his work is to keep up Seattle's reputation as a friendly city.

    One cold morning in winter, I went alone to a hillside to do some hunting. I sat there waiting for about an hour. Suddenly, a big beautiful deer appeared less than 20 feet away from me. There was no cover near him. Surely I could shoot him.

    To my surprise, he came toward me! He was curious, I suppose, or maybe he was stupid. For this was not a young deer, but a fully grown-up one. He must have known about men and their guns. But this deer came closer, and I still waited. His big eyes never moved away from my face. His wonderful head with a set of antlers (鹿角) was clearly in sight.

    I was getting a bit nervous as he walked closer. A big deer can do a lot of damage. Well, he walked right up to where I was sitting. Then he stopped and looked at me.

What happened next was hard to believe. But it all seemed quite natural. I held out my hands and touched his head right between the antlers. And he liked it. The big, wild, beautiful deer bent his head.

    I touched his head and body. His nose touched my shoulder. I fed him with my last sandwich.

    Well, he finally went his way, down the hill. Shoot him? Not me. You wouldn't, either. Not after that. I just watched him go, a strong deer carrying a proud head.

    I picked up my gun, and started walking back. Suddenly, I heard two shots, one after another. If you have hunted much, you will know what two shots mean. They mean a kill. I had forgotten that there were other hunters around.

    You will now understand why I gave up hunting from that day on.

    Jimmy is an automotive mechanic (汽车修理技工), but he lost his job a few months ago. He has a good heart, but always feared applying for a new job.

    One day, he gathered up all his strength and decided to attend a job interview. His appointment was at 10 a.m. and it was already 8:30. While waiting for a bus to the office where he was supposed to be interviewed, he saw an elderly man wildly kicking the tyre of his car. Obviously there was something wrong with the car. Jimmy immediately went up to lend him a hand. When Jimmy finished working on the car, the old man asked him how much he should pay for the service. Jimmy said there was no need to pay him; he just helped someone in need, and he had to rush for an interview. Then the old man said, "Well, I could take you to the office for your interview. It's the least I could do. Please, I insist." Jimmy agreed.

    Upon arrival, Jimmy found a long line of applicants waiting to be interviewed. Jimmy still had some grease (油渍) on him after the car repair, but he did not have much time to wash it off or have a change of shirt. One by one, the applicants left the interviewer's office with disappointed looks on their faces. Finally his name was called.  The interviewer was sitting on a large chair facing the office window. Rocking the chair back and forth, he asked, "Do you really need to be interviewed?" Jimmy's heart sank. "With the way I look now, how could I possibly pass this interview?" He thought to himself.

    Then the interviewer turned the chair and to Jimmy's surprise, it was the old man he helped earlier in the morning. It turned out that he was the General Manager of the company.

    "Sorry I had to keep you waiting, but I was pretty sure I made the right decision to have you as part of our workforce (职工) before you even stepped into this office. I just know you'd be a trustworthy worker. Congratulations!" Jimmy sat down and they shared a cup of well-deserved coffee as he landed himself a new job.

On one side of the room sits the cutest life-size stuffed animal(填充玩具) you've ever seen. On the other side rests a real dog—the same size, shape and even the same name as the stuffed version. You get to sit next to both of these furry friends and pet their fur. Guess which one will make your brain light up?

If you guessed the real dog, you're right. Stuffed animals, as cute and lovely as they may be, just don't effectively activate our frontal cortex(额叶皮层), the part of the brain overseeing how we think and feel, according to a new study published in the journal PLOSONE. The study found an even stronger rise in brain activity when the person petted the fur of a real dog versus a stuffed animal.

"We chose to research the frontal cortex because this brain area is involved in several executive(执行) functions, such as attention, working memory, and problem-solving. But it is also involved in social and emotional processes,"said study lead author Rahel Marti, a doctoral student in the division of clinical psychology at the University of Basel in Switzerland.

Why is this finding important? It provides additional evidence that live human-animal interaction therapy(疗法) may promote cognitive and emotional activity in the brain. Marti said,"If patients with deficits in motivation, attention, and socioemotional functioning show higher emotional involvement in activities connected to a real dog, then such activities could increase the chance of learning and of achieving treatment aims."

"This is an interesting, seriously conducted study that provides new insight into associations between human-animal interaction and regional prefrontal brain activity in healthy adults. We found that brain activity increased when the contact with a real dog or a stuffed animal became closer. This confirms previous studies relating closer contact with animals to increased brain activity,"Marti said.