If you think your vocabulary is weak, a little effort every day over six to nine months can go a long way in improving it. Here are some tips for increasing your vocabulary.

    {#blank#}1{#/blank#}. You may be comfortable reading a particular part of the newspaper but make an effort to read different articles on every page. The editorial (社论的) page is highly recommended not only for vocabulary but also for structuring and presenting thoughts.

    Make it a habit to read a new book every week. {#blank#}2{#/blank#}. You can consider becoming a member of the local library. Make a list of new words and look up their meanings in the dictionary.

    Watch English movies and television shows. It's an interesting way to enrich your vocabulary. {#blank#}3{#/blank#}.

    Use vocabulary cards. Vocabulary cards are used by students who are trying to learn many words in a short time. You can make your own cards by writing the word on one side and the meaning on the other side of a piece of paper. {#blank#}4{#/blank#}.

    Use the Internet. The Internet is an unlimited resource for reading material.

    {#blank#}5{#/blank#}. You will come across plenty of material to read. The Internet will also introduce you to new words. Be sure to look them up in a dictionary.

    Recently I had a conversation in Beijing with an adult Chinese friend who was complaining how difficult it was to study English. No surprises there. It is a difficult language to master, just like Chinese. I made a few suggestions based on my experience. One involved a very valuable fact which I learned from my high school Latin and Greek teacher, Dr. Smith．He is a gifted linguist （语言学家），and has an amazing ability to remember things, like poetry, essays, speeches, etc．His advice to us students is that for memorization purposes, there is forty minutes each day in which our memory is more acceptable than it is during the other 23 hours and 20 minutes.

    This 40-minute "super memory" period is divided into two parts: the 20 minutes before we sleep, and the 20 minutes after we first awake. The theory supporting this is pretty simple. First, the last information we input into our brain before bed has a better chance of taking root than information gained during the noisy daytime; and second, our mind is free of disturbance(干扰) when we first awake in the morning一so more receptive to inputs, like a blank slate（石板）．

    I took the advice to heart and it served me well in my school years. In my university days, our Chinese teacher would assign us 200 new vocabulary words each day, on which we would be quizzed（测试）the following day. Without the "magic" 40-minute technique, there's no way I would have passed those daily quizzes.

    As far as language study goes, it's not only useful for memorizing vocabulary. It's also a very useful window of time to listen to the language we're studying even with background noise, and even if it's at a level we find difficult to understand. It might be audio（声音的）language study, aids, or just radio, TV or whatever.

    Beyond our years of formal(正式的) education, memory skills are hugely important in any career. How many times have we heard a speaker read their speech from a prepared text, or read the word-by-word content of a PowerPoint presentation as they present each slide（投影片）? These are annoying, boring, and less effective ways of communicating. They are almost guaranteed(保证) to lose the audience's close attention and interest, let alone persuade or inspire anyone to do anything. And yet lots of people still make this mistake.

    If we use the 40-minute technique, we may not succeed in memorizing our presentation content on a 100% word-by-word basis, but we'll be familiar enough so that we can spend much more time making eye contact with our audience. We will get them in the process, while looking at our text instead of staring at it. This will also free up our hands and arms to convey some extra messages through gesture．

    As you see, the technique really works, but like many things, it takes practice to perfect it. Therefore, we'd better find ways to use the language outside of the classroom, as regularly and frequently as possible. One basic rule of language learning is, "Use it, or lose it·”

Seize the forty-minute learning window and we'll bring in a rich harvest of language learning.

    A 12-year-old with end stage cancer, the child's parents had recently moved her from the hospital to her home in the suburbs of Los Angeles. Some days later the girl's breath quickened, and her father phoned the family's hospice nurse. Please come, he said.

    The nurse knew the visit would require more than four hours of her time: a two-hour drive in each direction, plus her time with the girl. Why don't we connect over FaceTime, she asked. The father agreed, and they connected.

The nurse asked the father to move his daughter gently to her side, then to her back, to lift the child's shirt. The nurse would ask: What do you see, what concerns you, and the father would explain. In this fashion the pair examined the girl — the nurse on her computer, the father his iPad. Together they decided that the nurse's presence was not necessary, that the child had more time.

    Later, the father reported feeling comforted by the nurse. He appreciated her availability, the fact that she could see what he saw, and their ability to discuss it in real time.

Telemedicine has become a trend in America. Some hospitals have gone so far as to specially design telemedicine clinics. The room is staged like an office but with better lighting. There's a nice desk for the clinician to sit behind, a computer situated stage left, and books in the background. A physician taking a video call from home might wear a pair of headphones, equipped with a mic — to ensure whatever the patient says isn't broadcast to anyone off-camera.

    However, there is something more than the technology bit. According to David, the head of the telemedicine pilot the girl's family had been part of, there are some people who are great in person and you put them on camera they're a dead fish. “Some physicians are camera shy. For others, the physical isolation can actually help them be more empathetic.” He adds.

    “My experience is that, once you get past some initial hurdles, you can maintain an intimate, immediate connection with patients that in some cases may be more useful than even in-person interactions,” David says.

    If you want to convince the boss you deserve a pay rise or promotion, the solution could be simple — eat the same food as they do. Psychologists have discovered managers are much more likely to instantly trust us if we choose the same dishes as them.

    During experiments, discussions over wages and work conditions were much more successful if both sides chose to snack on the same treats. And shoppers were much more likely to buy a product advertised on TV by someone eating a similar food to them at the time.

    The reason is thought to be so-called similarity attraction theory — where people tend to like others who have similar tastes or habits to themselves. But this is believed to be one of the first studies highlighting the role of food in this relationship. Researchers at Chicago University in the US conducted a series of experiments to examine food's role in earning trust.

    In a test, participants were told to watch TV — where someone pretending to be a member of the public praised a certain product. The volunteers were given Kit Kat bars to nibble (咬), while the TV people ate either a Kit Kat or grapes as they talked.

    The results showed viewers were much more likely to express an interest in buying the product if the TV showed the other person eating a Kit Kat too.

    The researchers added, “Although similarity in food consumption is not a sign of whether two people will get along, we find consumers treat this as such. They feel more trusting of those who consume as they do. It means people can immediately begin to feel friendship and develop a bond, leading to smoother transactions (交易) from the start.”

    Harley Street psychologist Dr. Lucy Atcheson said it was already known that wearing similar clothes could instantly create trust. But this was the first report that food had the same effect. She said, “This is really interesting. It makes sense as people feel they have common ground and can trust the other person. That means negotiations are more likely to be successful.”

    The Origins of Famous Brands

    Our lives are full of brand names and trademarked products that we use every day. Although many brand names are simple acronyms(首字母缩略词) or versions of their founders' names, some of the companies we trust every day actually have fascinating and surprising back stories.

    Starbucks

    It seems fitting that the most famous coffee brand in the world would take its name from one of the world's greatest works of literature. The inspiration for the name of the coffeehouse came from Herman Melville's Moby Dick. The founders' original idea was to name the company after the Captain Ahab's ship — Pequot, but they eventually decided that Pequot wasn't a great name for coffee, so they chose Ahab's first mate, Starbucks, as the name instead.

    Nike

    Originally founded as a distributor for Japanese running shoes, the company was originally named BRS, or Blue Ribbon Sports. In 1971, BRS introduced its own soccer shoe, a model called Nike, which is also the name for the Greek goddess of victory. In 1978, the company officially renamed itself as Nike, Inc.

    The right name is essential to a company's success, and a great origin story is just as crucial as a great product. An attractive origin story is one more thing that keeps customers guessing, wondering, and buying its products.

    Google

    Google was originally called BackRub, for it searched for links in every corner of the Web. In 1997, when the founders of the company were searching for a new name showing a huge amount of data for their rapidly improving search technology, a friend suggested the word "googol". When a friend tried to register the new domain name, he misspelled "googol" as "google".

    Do you have any stress in your daily life and do you know how to reduce your stress?

    Our world is changing with ever increasing speed and many people are finding it difficult to keep up with it. Although no one can control the world at large, people do have the power to control their personal world by controlling stress and their responses (反应) to it.

    Of course a certain amount of stress, both physical and mental is normal and healthy for humans but too much can be fatal. According to a report on the Mayo Clinic's website, "80% of patient visits to their doctors are stress related. Almost 60% of all employee absences from work are related to stress. Over one million people (in the U. S. ) die each year due to diseases related to stress. This includes obesity(肥胖), lung cancer (due to smoking), heart disease and high blood pressure. "

    The result of stress or the way it shows in a person's life is, in part, their reaction to the situation. Some of the ways in which stress "shows up" are signals that need to be recognised, before more serious conditions develop. A few of these are: stomachaches, chest pain, anxiety, depression, low self-esteem (自尊) and impatience.

    The good news is that these reactions can be changed naturally. By using positive suggestions a hypnotist (催眠治疗师) can help us make great changes. A deep, relaxing hypnotic rest is a very safe, pleasant and enjoyable process and stress reduction is a natural by-product.

    If you would like to get the tools to reduce stress naturally, hypnotism can be very helpful. A professional hypnotist not only guides people through stress reducing exercises and offers suggestions for dealing with stress, but also teaches self hypnosis skills which can be used throughout life.