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题型:阅读选择 题类:真题 难易度:普通

    Shopping is not as simple as you may think! Much has to be done for the producers before putting the products on the shelf.
    Color, for example, changes a lot according to what the producers are trying to sell. Health foods are packed in greens, yellows or browns because we think of these as healthy colors.
    When some kind of medicine was brought out recently, researchers found that the color of the package(包装) caused the shoppers to lose interest because they made the product look ineffective(无效的). At last, it came on the market in dark blue and white—blue because we think of it as safe, and white as calm.
    The size of a package can also attract(吸引) a shopper, although quite often a bottle doesn't hold as much as it appears to. It is said that the better-known companies spend about 40 percent of the cost of the product itself on packaging!
    The most successful producers know that it's not enough to have a good product. The head of Pears Soap, who for 25 years has used pretty little girls to sell their goods, came to the conclusion: “Any fool can make soap, but it takes a talent to sell it.”

(1)、Health foods are usually packed in colors Except ________.

A、green B、black C、yellow D、brown
(2)、Why did the shoppers lose interest in the medicine?

A、Because of the size of the product. B、Because of the color of the product. C、Because of the color of the package. D、Because of the cost of the product.
(3)、If a new product costs $ 60, how much money may be spent on packaging?

A、$ 24 B、$ 36 C、$ 40 D、$ 60
(4)、Which of the following is the key to the success in product sales?

A、The way to sell goods. B、A good product. C、The one who makes a product. D、A nice color.
(5)、The passage is mainly about ___________on shopping.

A、advantages of products B、the importance of packaging C、choices of products D、the cost of packaging
举一反三

 What is the hottest English word these years? “Selfie" may be one of them. It was even named Word of the Year by Oxford Dictionaries in 2013. The word was first used in an Australian online forum in 2002. Now, almost everybody knows it.

 Selfie is a photo that one takes of oneself. People usually take selfies with a smart phone and send them to a social media website. Nowadays, more and more people are taking selfies. From your best friend to your favorite pop star, selfies are taking over Renren and Sina Weibo.

 What makes people love selfies? Selfies can help to remember what's going on in their personal life. "Almost every day, I take a photo of myself at school, and save it in my Qzone. These photos record my happy and sad moments." said Huang Xu, 16, from Hunan. Another usual reason for taking a selfie is to share online. They hope to make friends and share their feelings with others. "During summer vacation, my classmates and I shared many selfies online. Through these photos, we got to know each other's holidays and feelings," said Wang Lin, 15, from Henan. "I'm too shy to ask someone to take pictures of me, but it's easier to do it by myself."

 Although taking selfies is popular among young people around the world, they should be careful at the places where they take selfies. People are warned(警告)not to take light-hearted selfies in serious places, such as in some traffic accidents. In order to protect art works, selfie is banned in some museums and galleries, too.

根据短文理解,选择正确答案。

    The game of telephone is a classic ice breaker and party game. It's easy to set up and a lot of fun to play. You and your friends will try to pick a word or phrase, “pass it on” by whispering(耳语) it to someone next to you, and have fun seeing how much it changed during the game. All you will need to play is a couple of friends, a word or phrase, and a whisper.

Get everyone in place.

    Although the game of telephone is simple to play, you will need to arrange(安排) the players in a way that supports the game. Have everyone stand in either a line or a circle. Players should be spaced far enough apart that they won't overhear the word when it isn't their turn. Proper position is important when playing telephone.

Start the game.

    Choose a person to start the game. Make the person think of a word or give a certain word to him or her. And he or she should whisper it to the person next to them. The pronunciation of the word should sound like many others' as the idea is to see how much it changes by the game's end. Once the word has been told to the next person, they will whisper it to the person next to them.

Continue whispering the word.

    Players continue listening to the word and repeating what they think they heard to the person next to them. This is done until the last person in the line or circle is told the word. Every person should have heard the word or phrase by the end of the game.

See how much the word changed.

    Once the last person hears the word or phrase, they will say what they think they heard out-loud. This is compared to the original word that the game started with. This is the moment when all the players get to learn just how much the word or phrase changed through their “telephone line”.

阅读理解

    ①If you have a chance to go to Finland(芬兰), you will probably be surprised to find how "foolish" the Finnish people are.

    ②Take the taxi drivers for example. Taxis in Finland are mostly high-class Benz(奔驰) with the money of two US dollars a kilometer. You can go anywhere in one, tell the driver to drop you at any place, say that you have some business to do, and then walk off without paying. The driver would not show the least sign of being nervous and worried.

    ③The dining rooms in all big hotels not only serve their guests, but also serve outside diners. Hotel guests have their meals free, so they naturally go to the free dining rooms to have their meals. The most they would do to show their good faith is to wave their registration(登记) card to the waiter. With such a relaxing check, you can easily use any old registration card to take a couple of friends to get the meals free.

    ④The Finnish workers are paid by the hour. They are very much on their own as soon as they have agreed with the boss on the pay. From then on, they just say how many hours they have worked and they will be paid accordingly.

    ⑤With so many mistakes in everyday life, surely Finland must be a place to those who love to take "petty advantages"(小便宜). But the strange thing is, all the taxi passengers would always come back to pay their fare after they have done their business; not a single outsider has ever been found in the free hotel dining rooms. And workers always give an honest record of the exact hours they put in.

    ⑥As you can see, living in such a society has turned everyone into a real "gentleman". In a society of such high moral(道德) practice, what need is there for people to be on guard against others?

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