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    The kindly “Chinese Fortune Grandpa” wearing Han Chinese clothing and holding a fortune bag debuted(亮相) at the Imperial Ancestral Shrine in Beijing on the day after Christmas. The final image of the Chinese gift-giver was selected through a global design competition that cost millions of yuan. Its debut seems to be a sign of competition against “Santa Claus”, according to a report by Guangming Daily.

    Many Chinese cities have been filled with Christmas neon lights, Christmas songs, Christmas trees, and the images of “Santa Claus” in recent days. As a matter of fact, foreign festivals are becoming more popular than certain traditional Chinese festivals among the Chinese people, particularly the youth. “Certain traditional festivals have died out because people have forgotten their spiritual meanings,” said noted writer Feng Jicai. More and more Chinese people are beginning to exchange gifts on Valentine's Day and Christmas. However, many of them know nothing about Chinese New Year pictures or sugarcoated figurines(小糖人), and have never heard suona music. Certain folk customs on the Dragon Boat Festival, Tomb Sweeping Day, and other traditional festivals have gradually disappeared. Under such circumstances, even the “Chinese Fortune Grandpa” is unlikely to defeat “Santa Claus”.

    However, it is not a bad thing to some extent. It constantly reminds people to restore the “true face” of traditional festivals. China has listed traditional Tomb Sweeping Day, Dragon Boat Festival and Mid-Autumn Festival as legal holidays, which brings more paid leaves to the public, and helps to awaken the public awareness of traditional festivals.

    In modern society, festival is a carrier of culture and its meaning largely depends on their understandings and usages by people. Compared with foreign festivals, traditional Chinese festivals are not inferior(次于) in cultural meanings, but lack of fashion sought by modern people. If people do not appreciate the historical culture contained by traditional festivals, and only take pleasure-seeking as the most important, the significance of traditional festivals will fade away and the inheritance(继承) of fine traditional culture will be cut off.

    Elephants might be the most well-known and well-loved animal in African wildlife. But conservation (保护) of the African elephant faces special difficulties. While the elephant population is half of what it was 40 years ago, some areas of Africa have more elephants than populated areas can support. That's why AWF scientists are studying elephant behavior, protecting habitats and finding ways for humans to live peacefully with elephants in Africa.

    Years ago, over hunting and the ivory trade were the biggest threats to elephants survival. Luckily, ivory bans (禁令), hunting rules and protected areas protect elephants from these dangers today.

    The 21st century brings a different challenge to elephant conservation —land-use. Elephants walk across borders and outside parks and other protected areas. So they often destroy crops, causing conflicts (冲突) between local farmers and these big animals.

    Successful conservation strategies (策略) must allow elephants to walk freely in their natural habitats while reducing conflicts between elephants and local people.

    AWF researchers are searching for a way to give both elephants and people the space they need. The AWF is collecting information on elephant habitats and behavior. The information they gather will help to develop the widest possible space for elephants.

    The AWF is helping elephants by protecting their habitats. And they also work with local farmers to improve their life in order to encourage them to protect rather than destroy elephants.

    Experience around food is about the place. The time and the people, and “the best meal” can be found in a fine dining restaurant or in a crowded street market. How can you recreate that special moment influenced by place and time? Travel is becoming the most popular reason to visit many places around the world. Here are the places that consistently excite the senses.

    South of France

    Markets with fresh fruits and vegetables and butcher shops are abundant. Regional(地区的)wines are excellent. And freshly baked French bread with French butter is what memories are made of. Take a chair in an ancient walled city for a meal with a view that you will never forget.

    Barcelona

    This bustling city filled with unique buildings is a city for lovers of history, architecture, and food. Kiosko Universal, a counter restaurant at one comer of the market, prepares some of the simplest and best food we've ever had. Give yourself a week to explore and see everything the city offers. The city is not to be missed.

    Italy

    It's hard to choose one place or city to visit. Some of our favorite places include the coastal regions on the Adriatic and Tuscany. Friuli stole our hearts last year with its many unique wines, small artisan food producers, and influences fro neighboring countries like Austria and Germany.

    Mexico City

    From unbelievable food markets and casual street stands, Mexico City has become the place to travel for the food lovers. If you want to eat locally, order a Hurache, a street food specialty. All you will need is a local microbrew or Mezcal(龙舌兰酒)to wash it down.

    Most of us would be traveling for the rest of our lives if traveling abroad were not so expensive. But there is no need for you to cut down on the number of holidays you're having this year. Below are some of the cheapest places to travel to this year.

    Sri Lanka

    Great seafood, beautiful beaches, and amazing jungles await you in Sri Lanka. It is definitely one of the cheaper places to travel to as well. It will be possible for you to live in high-class hotels and resorts for as little as 70 dollars a night! If you don't want to spend that much money, you can find hostels, and smaller hotels for as little as 20 dollars a day. You can just spend the day exploring Anuradhapura or go adventuring in Habarana Lake as well!

    Hungary

    It might be surprising to see Hungary on the list of cheap places to travel to this year. It is located in the most expensive continent on the earth, after all. However, Hungary is the country where you get rooms for as little as 16 Euros, and beer for about 4 Euros each! This is definitely a bargain! You can get a travel card to use the public transport throughout the country, and save quite a few dollars on that as well. Spend a few nights in Budapest or head out to the northern hills where you can hike and swim in the clear lakes!

    Greece

    There was a time when Greece was unbelievably expensive, but due to its recent economic problems, Greece has become quite cheap to travel to. Price of accommodation and food is at an all-time low, so this might definitely be a great time for you to visit! There are some areas of the country that will be expensive like Santorini or Mykonos, but if you just want to explore local Greek culture, you can walk on the streets of Greece, or adventure across the smaller islands around like Kefalonia or Piraeus or Los!

    Once there was an 11-year-old boy who went fishing with his father in the middle of the Finger lake. On the day before salmon(鲑鱼) season opened, they were fishing early in the evening, catching other fish with worms. Then the boy tied on a small silver lure (鱼饵) and put it into the lake. Suddenly he felt that something very big pulling on the lure. His father watched with admiration as the boy skillfully brought the fish beside the bank. Finally he lifted the tired fish from the water. It was the largest one he had ever seen, but it was a salmon.

    The boy and his father looked at the big fish. The father lit a match and looked at his watch. It was 10 pm – two hours before the season opened. He looked at the fish, then at the boy. “You'll have to put it back, son,” he said.

    “Dad!” cried the boy, “There will be other fish,” said his father. “Not as big as this one,” cried the boy. He looked around the lake. No other fishermen or boats were in sight in the moonlight. He looked again at his father.

    Even though no one had seen them, nor could anyone ever know what time he had caught the fish, the boy could tell from his father's voice that the decision couldn't be changed. He threw the huge salmon into the dark water. The big fish disappeared. The boy thought that he would never again see such a big fish.

    That was 34 years ago. Today the boy is an successful architect in New York City. He often takes his own son and daughters to fish at the same place.

    And he was right. He has never again caught such a large fish as the one he got that night long ago. But he does see that same fish … again and again … every time he has an ethical (伦理的，道德的) decision to make. For, as his father had taught him, ethics are simple matters of right and wrong. It is only the practice of ethics that is difficult.

    Social media is one of the fastest-growing industries in today's world. Your friends' lives may look more exciting than yours on Facebook, Twitter, and Instagram, but a new research shows it is because they are faking (伪造) it.

    A recent survey has found around two-thirds of people on social media post images to their personal information to make their lives seem more adventurous. And more than three quarters of those asked said they judged their peers based on what they saw on their Instagrm, Snapehat or Facebook pages.

    The British survey, by smart phone maker HTC, found that, in order to make our own pages and lives appear more exciting, six percent also said they had borrowed items to include in the images in order to pass them off as their own. More than half of those surveyed said they posted images of items and places purely to show off, causing jealousy among friends and family.

    Behavioral psychologist Hemmings said the trend was unsurprising due to the rise of social media. "We're living in a world instant communication." she said. "Fashion and style used to live and die in magazines; now people are in search of authentic, peer-to-peer recommendations as well, making social media an equal power house to magazines and newspaper."

    "With images being shared in an instant, we desire to know what our friends are wearing, or what super stars are buying, as soon as they have got them." Such is the influence of social media sites like Instagram, 76 percent of those asked also said seeing items on social influences them to buy them, with men more likely to take style advice and buy what they see.