题型:阅读理解 题类:常考题 难易度:普通
浙江省名校协作体联盟2019-2020学年高二上学期英语联考试卷
A night at the movies is always a good idea. But when you leave the theater and realize you just dropped $45 on a ticket and some snacks, you'll wish you had been patient enough to wait until the movie came out on Netflix. The average movie ticket price in the United States in 2000 was $5.39; now, a ticket is over $9.
The main reason that movie tickets have gotten so expensive is because of inflation(通货膨胀). It was actually more expensive to go to the movies in the 70s than it is now. A ticket in 1978 cost $2.34. If you plug that into an inflation calculator, the same ticket would cost you $9.46 today. According to the National Association of Theater Owners, the average cost for a ticket today is $9.11.
Another reason you need to dip into your life savings to see a movie on the big screen is that theaters are competing with streaming services that produce their own films, such as Netflix, Hulu, and Amazon. And let's be honest, sitting at home on your couch or in your bed is more comfortable than sitting in a cold theater.
Because of streaming technology, movie theaters have to do something to bring in customers. Attractionsincluding alcohol, reclining seats(躺椅), surround sound, and 3-D movies are all examples of that. And those upgrades come at a price, leading to more expensive tickets.
"There's all that extra cost, and it's really important for theater owners and companies to make that experience as enjoyable as possible," Patrick Corcoran, vice president of the National Association of Theatre Owners told Marketplace. "Because you're offering a superb experienceaudience expectations are for the latest and greatest technology. Audiences are willing to pay more for a particular experience."
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